Nutrition Business Journal
Charting the Rise of Plant-Based Proteins

Charting the Rise of Plant-Based Proteins

Peas, rice and other plants, offer an alternative protein for vegetarians, vegans and people looking for better health.

Matt Frazier had just seen the 2006 Ethan Hawke docudrama Fast Food Nation when he started mulling the idea of going vegan. "There was some imagery in there involving factory farming that really bothered me," he says. "But I thought as a marathoner, I couldn’t afford to give up all that protein."

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