Nutrition Business Journal
Exotic Sells

Exotic Sells

In a time-honored tradition for natural products, marketers span the globe in search of allure & efficacy.

When it comes to the natural beauty industry, Jessica Rubino, natural beauty editor at New Hope Natural Media, doesn’t mince words: “I think this is the most important time in history for the natural & organic personal care industry.” Thanks to consumer-awareness efforts such as the Campaign for Safe Cosmetics and new legislative efforts to update cosmetic safety regulations for the first time in more than 30 years, consumers are increasingly looking for

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