Ron Antriasian has been promoted to vice president, business development for Fort Lauderdale, Fla.-based Life Extension. He was previously director of business development.
Antriasian, who joined the company in 2002, is responsible for the management and growth of the wholesale channel for Life Extension, including management of the outside sales force; procurement of key accounts; development of best practices, policies and procedures; and implementation of channel-specific strategies and initiatives. Antriasian also manages all international opportunities, affiliate requests and other partner-oriented inquiries for the company. He is based in the Boston area.
A trailblazer in the $28 billion U.S. dietary supplement industry, Life Extension promotes, sells, and distributes the most scientifically advanced health supplements on the market. It offers a full range of premium-quality vitamins, minerals, and hormones as well as unique, specially made formulas. Life Extension products are developed based on the latest scientific studies from peer-reviewed medical journals and are continually updated as new information occurs.