New products - October 2010

Sugar- and allergen-free kids multi; Immune fruit chews for children; Lung Care remedies; Multivitamin in novel delivery format; Fish oils plus probiotics; Healthy beverage for kids; Supplement for calm mental focus

Sugar- and allergen-free kids multi
Intensive Nutrition Inc, a family-owned and operated company in California, has created a children's chewable multivitamin to combine allergen-free nutrition with a great taste. Called NutriYummies, the vitamins have no added sugar and are produced under GMP guidelines. In many kids' vitamins, fructose or glucose is the first ingredient because sugar masks the taste of the vitamins themselves. But the amount of sugar needed is so high, the vitamin profile suffers. Instead, NutriYummies use D-Mannitol, a sugar derivative not metabolized by the body that does not spike blood sugar.


Immune fruit chews for children
Dr. Sears Family Essentials brand of children's supplements and healthy snacks has introduced two new products to its line of Immune Plus Fruit Chews that contain vitamins C and D, zinc, selenium, and Wellmune WGP, a natural ingredient clinically proven to enhance immune health. The Immune Plus Fruit Chews are available in two flavors,  citrus and pom-blueberry, and they contain no artificial colors or flavors. Wellmune WGP won the IFT Innovation Award and a Frost & Sullivan Excellence in Research Award; it is made by Biothera.


Lung Care remedies
To support the American Lung Association awareness campaign designating October as Healthy Lungs Month, Redd Remedies is introducing Lung Care, a natural blend of key nutrients to promote healthy lung function and respiratory health. The capsules contain vitamins C and B6, magnesium, and a proprietary blend of nutrients and herbs to resolve phlegm, promote a healthy inflammatory response and support health lung and immunity function. A new Lung Care Aromatherapy Inhaler delivers a blend of essential oil vapors from cypress (Cupressus sempervirens), sweet marjoram (Origanum majorana), Niaouli (Melaleuca viridiflora) and red mandarin (Citrus reticulata).


Multivitamin in novel delivery format
A new multivitamin, alternaVites, has been designed for individuals who have difficulty swallowing pills. The crystal vitamin powder dissolves on the tongue, with no bitter after taste or need to drink water. Made by Rich Vitamins of New York, alternaVites is a full-spectrum formula with 23 essential vitamins and minerals, and no artificial colors, flavors or preservatives. It also does not contain any common food allergens, such as egg, milk, peanut, tree nuts, wheat, gluten, soy, fish or shellfish. A portion of all proceeds are donated for cancer research and treatment.


Fish oils plus probiotics
Nordic Naturals has combined omega-3 fish oils with live probiotics for optimal digestive and GI health in a formula called Nordic Naturals Omega Probiotic. The unique spore-form probiotic, Bacillus coagulans, delivers 2 billion stable spores per serving, which is 10 times more live cultures than common probiotic yoghurt cultures; it also does not require refrigeration. The fish oil is sourced from anchovies and sardines sustainably sourced from the South Pacific. Nordic Naturals offers 150 fish-oil based products in a variety of flavors, concentrations and delivery forms.


Healthy beverage for kids
A new beverage for children is now available in retail stores in the Northeast US. Called KIDStrong, it contains no artificial flavors, colors, sweeteners, or preservatives, and is low in sugar, containing just 3g of sugar per 8oz serving. It includes a nutrient blend of 22 vitamins and minerals, a unique electrolyte combination and a low-glycemic index complex carbohydrate blend. It is aimed at children aged 4 to 13. The drink is made by New Jersey-based KIDStrong Enterprises.


Supplement for calm mental focus
Jarrow Formulas' GABA Soothe aims to promote calmness while maintaining mental focus. The supplement contains PharmaGABA, which is GABA produced through natural fermentation by Lactobacillus hilgardii. Clinical studies show that PharmaGABA can increase alpha-waves and reduce stress-related beta-waves to promote a calm state of mind and provide other cognitive benefits. It also contains Theanine to support relaxation without drowsiness, and Sensoril ashwagandha extract, clinically proven to reduce fatigue, tension and exhaustion.

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