Pulmuone acquires assets from Vitasoy USA, including top tofu brand Nasoya

Pulmuone acquires assets from Vitasoy USA, including top tofu brand Nasoya

Pulmuone Foods Co. Ltd. has announced its agreement to purchase substantially all of the assets of Vitasoy USA Inc., which includes acquiring the Nasoya brand, America’s number one tofu brand, and solidifying its position as the world’s leading tofu company with strong operations footholds within the global tofu markets of Korea, U.S., Japan and China.

Pulmuone Foods USA Inc. was established in 1991 and is headquartered in Fullerton, California. The acquisition of substantially all of the commercial assets of Vitasoy USA Inc., including the NASOYA, AZUMAYA and SAN SUI brands, is highly complementary and synergistic operationally and logistically, as well as within sales and distribution. Through the expanded business scale resulting from this acquisition, Pulmuone expects to continue to strengthen its leadership position within the tofu market and to rapidly expand its category footprint beyond tofu.

Mr. H. Y. Lee, CEO of Pulmuone Foods Co., Ltd., stated, "Pulmuone now has a strong national platform and presence that will not only drive manufacturing and logistics synergies, but will also enable us to leverage a comprehensive sales and distribution infrastructure to further drive availability of our brands and products within the USA.” Mr. Lee went on to say, "This expanded business scale within the USA market will also serve as a beachhead to drive development and growth of Pulmuone beyond the tofu category."

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