Nature’s Formulary recently launched a completely redesigned website: naturesformulary.com. The new design uses a more natural color palate and has a cleaner, uncluttered appearance. The menus have been simplified, streamlined and are contextual so that the user can locate information easily. Nature’s Formulary’s website has always been created as a destination not just for product information but also for Ayurvedic lifestyle suggestions and educational tools. These have been enhanced in the new design—there are more videos on herbs, yoga postures by dosha, recipes, just to name a few.
P. K. Davé, the company’s CEO said, “The challenge was to retain the features of the site everyone loved yet un-clutter the space and still have content be easy to find. I think the team did a great job on this and even added more content such as audio and video programs. Our popular Dosha Test, integrated product information and lifestyle pages remain but I think folks will appreciate the refinements and enhancements.”
About Nature’s Formulary
Nature’s Formulary is the natural products industry’s oldest marketer of Ayurvedic products including herbal supplements and personal care products. All of the company’s products are based on Ayurvedic Medicine, a 4000 years old science of health care developed in India. Consistent with Ayurvedic philosophy, Nature’s Formulary has always believed in empowering consumers to make their own health care decisions and offers the industry’s broadest educational programs. The company’s products are available throughout the U.S. at health food stores and online at naturesformulary.com. Nature’s formulary products are manufactured and packaged in the U.S. in FDA-inspected facilities.