Nutrition Business Journal

Demand Builds for Beauty From Within

Atrium and Draco cater to requests for topical and ingestible ingredients that improve appearance.

Beauty isn’t just skin deep. The concept of taking vitamins and other supplements to boost beauty from within is gaining popularity among consumers, fueling growth in the number of beauty supplements hitting the market.

Women aren’t the only ones seeking to improve their appearance by popping pills. In June, HAPPI magazine reported that 37% of men and 22% of women now use ingestible supplements to improve their looks. Datamonitor estimated the ingestible bea

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TAGS: Nutribeauty