Nutrition Business Journal Nurtures Growth In Natural Health & Beauty Products

Supplement subcategory well ahead of total OTC growth.

Natural is the fastest growing department of all our over the counter businesses, not including,” said Julie Johnston, general manager of OTC products for “Natural is running at a 30% increase over last year.” The OTC category accounted for 47% of’s $399.4 million in sales last year, followed by local pick-up prescriptions at Rite-Aid stores (23%), mail-order pharmacy sales (18%), and v

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TAGS: Nutribeauty