In the first half of 2011, sports nutrition has exhibited strong market growth, which has piqued investor interest and invigorated financial activity. The SNWL deal flow has exhibited a large amount of diversity, which displays a level of health for the market. Individual investors, private equity and strategic buyers are all swooping in and buying up both hardcore and mainstream brands.
The following is also included:
- U.S. and global investment activity update, including analysis of a number of the top mergers, acquisitions and investments in the SNWL arena
- Review of company profiles, including sales breakdowns, channel breakdowns, product category sales, and SWOTs
- Brief look at sales by product category in 2010
Connor Link, Associate Editor- Nutrition Business Journal
Connor is the Associate Editor of NBJ. A graduate of the University of Colorado, Connor writes our weekly e-newsletter, and provides content for each issue and NBJ market research reports.