Athletes seeking an edge or couch potatoes looking to lose love handles should ponder the benefits of vitamin D.
And supplement companies might want to take a fresh look, too.
Fitness experts, researchers and nutritionists contend vitamin D is an essential but often overlooked ingredient for strengthening the body, boosting endurance and losing weight.
While D’s role in sports has been examined for decades, new research suggests the vitamin also plays an impo
All access premium subscription
This content requires a subscription to Nutrition Business Journal.
As an NBJ subscriber, you receive 10 issues a year and access to the exclusive “NBJ subscriber only” content on newhope.com (excludes three-month subscriptions), which includes PowerPoint presentations, select data charts and archived articles. Subscribers also receive a 10 percent discount on data charts, comprehensive market research reports and webinars.
Email [email protected] for more information about subscribing.