Natural Foods Merchandiser
Why green chemistry can unlock your stores sustainable future

Why green chemistry can unlock your stores sustainable future

A little-known philosophy known as "green chemistry" has advanced green cleaning and beauty products. What is it and should you worry about stocking it in your store?

Clean. The term has become synonymous with a rich lather and an astringent scent that alerts our nostrils that a shiny, white surface is now germ free.

But in reality, conventional household cleaners, along with personal care products, are often far from clean. Impurities from chemical ingredients, some of which have been linked to health issues ranging from minor allergies to potential reproductive system damage, flood both industries.

Nearly 18 million tons of surfactants ar

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