Nutrition Business Journal
NBJ Mid-Year Sports Nutrition & Weight Loss Market Update

NBJ Mid-Year Sports Nutrition & Weight Loss Market Update

Nutrition Business Journal has compiled 3 chapters covering the Sports Nutrition & Weight Loss industry, providing a full market competitive landscape, mid-year report on U.S. sales and market trends within the following categories: weight loss pills, weight loss meal replacement supplements, sports nutrition supplements, nutrition bars & gels, and sports & energy drinks & shots, and mergers & acquisitions within the SNWL space. *Each NBJ Business Class mp4 file is an editor-guided, mobile-friendly review of a specific product segment, sales channel or strategic business issue facing the nutrition industry.  Designed to be digestible, efficient and effective in communicating just what you need to know, these 8-10 minute video recordings can be downloaded and viewed in the office or via your mobile device when you’re on the road.  Join NBJ’s Business Class and make the most of your time on the road.

NBJ Mid-Year Sports Nutrition & Weight Loss Market Update Full Package
Includes 3 separate chapters providing a full competitive landscape of the SNWL industry, mid-year NBJ data analysis, and updates on merger & acquisition activity within this market.



Chapter 1: NBJ Sports Nutrition & Weight Loss Competitive Landscape
Keeping a pulse on the fast paced changes in the sports nutrition & weight loss market is vital. NBJ helps you stay tuned to the key developments in this space since the beginning of 2011. This mid-year recap provides an update on consumer insights, emerging product trends, and industry issues, dating from the publication of NBJ’s SNWL issue in early 2011.


Chapter 2: NBJ Mid-Year Sports Nutrition & Weight Loss Market Data Update
After a lackluster 2009, during which SNWL sales were non-existent—its worst performance on record, dating back to 1997 when NBJ first began to track the category—the year 2010 marked 9% annual growth, $2 billion in new sales, and $22.7 billion in total sales.


Chapter 3: Sports Nutrition & Weight Loss Market Mergers & Acquisitions Update
In the first half of 2011, sports nutrition has exhibited strong market growth, which has piqued investor interest and invigorated financial activity. The SNWL deal flow has exhibited a large amount of diversity, which displays a level of health for the market. Individual investors, private equity and strategic buyers are all swooping in and buying up both hardcore and mainstream brands. 

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