Our goal is to enhance public health and safety, support industry self-regulation and foster the responsible growth of our industry. We present Exhibitor Standards in a spirit of cooperation with current industry efforts to ensure quality and integrity. We also believe these standards will increase consumer confidence in products exhibited at our EXPO.

Exhibitors who do not honor their standards agreements will not earn an Expo Priority Point. These points determine an exhibitor’s priority when selecting booths for future Expos.

Natural Products Expo East / Organic Products Expo-BioFach America
Natural Products Expo West

Table of Contents

Introduction
Statement of Purpose
Pertinent Information
Implementation Plan

I. PRODUCT SAFETY

SECTION I.A Directions and Warnings/Standards
SECTION I.B Child Safety/Standards
SECTION I.C Product Samples for Distribution on the Show Floor/Standards

II. PRODUCT INGREDIENTS

SECTION II.A. Product Ingredients/Disclosure of Active Ingredients/Guideline
SECTION II.B Quantitative Potency Statements/Standards .
SECTION II.C Basis of Formulation/Standard
SECTION II.D Natural Flavors and Essential Oils/Standards .
SECTION II.E Endangered Plants and Animals/Standard
SECTION II.F Common Names/Standard
SECTION II.G Nutrition Labeling/Standard
SECTION II.H Ingredient Standards

III. PRODUCT CLAIMS

SECTION III.A Substantiation of Health Benefit or Nutrient Content Statements/Standards
SECTION III.B Superlative Statements/Guidelines
SECTION III.C Personnel Or Process Statements/Standards
SECTION III.D Serious Disease Health Benefit Statement/Standards
SECTION III.E Organic Statement/Standards
SECTION III.F Pesticide Free Statements/Standard.
SECTION III.G “No” and “Free” Statements/Standards
SECTION III.H Cruelty-Free Statements/Guidelines
SECTION III.I Recycled Statements/Standards
SECTION III.J Charitable Contribution Statements/Standard
SECTION III.K Statements Involving Testing/Standards
SECTION III.L Disallowed Statements/Standard

IV. PRODUCT LABEL REGULATORY COMPLIANCE

V. LABELS, LABELING AND LITERATURE

SECTION V.A Labels, Labeling and Literature/Names and Addresses/Standards
SECTION V.B Surveys/Standards
SECTION V.C Quotes/Standards
SECTION V.D Photos and Illustrations/Standards
SECTION V.E Art and Technical Terms/Standards
SECTION V.F Comparison and Negative Advertising/Standard
SECTION V.G Guarantees/Standards
SECTION V.H Use of Information/Standard

VI. TRADE SHOW ACTIVITIES

SECTION VI.A Medical Testing and Treatment/Standards
SECTION VI.B Product Manufacture and Preparation/Standards
SECTION VI.C Sale of Products/Standard
SECTION VI.D Ethical Considerations/Guideline
SECTION VI.E Trade Show Activities/Seminars/Standards

Appendix
Glossary