NBJ

Global Functional Food Sales by Region: NBJ Data Chart 243

This chart presents global functional food sales and sales growth by region for 1999-2010. The countries/regions listed include: USA, Western Europe, Japan, Canada, China, Rest of Asia, Latin America, Australia/New Zealand, Eastern Europe/Russia, Middle East and Africa.

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This chart presents global functional food sales and sales growth by region for 1999-2008. The countries/regions listed include: USA, Western Europe, Japan, Canada, China, Rest of Asia, Latin America, Australia/New Zealand, Eastern Europe/Russia, Middle East and Africa.

NBJ’s Definition of Functional Foods:

This chart presents global functional food sales and sales growth by region for 1999-2010. The countries/regions listed include: USA, Western Europe, Japan, Canada, China, Rest of Asia, Latin America, Australia/New Zealand, Eastern Europe/Russia, Middle East and Africa. NBJ’s Definition of Functional Foods: Since “functional foods” and “nutraceuticals” are essentially marketers’ terms and not recognized in law or defined in any dictionary, market researchers tend to use them inconsistently. Nutrition Business Journal defines functional food as food fortified with added or concentrated ingredients to a functional level, which improves health and/or performance or products marketed for their ‘inherent’ functional qualities. They include some enriched cereals, breads, sports drinks, bars, fortified snack foods, baby foods, prepared meals and more.

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