Abbott today announced the EAS(R) Myoplex(R) Strength Formula nutrition shake designed to help active people on the go refuel after physical activity. The ready-to-drink sports nutrition shakes come in a new, reclosable 14 fluid ounce plastic bottle.
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Developed by sports nutrition scientists, EAS Myoplex Strength Formula shakes are delicious and creamy and offer 25 grams of high quality protein designed to help in post-workout replenishment. The shakes are specially formulated to help meet the needs of fitness enthusiasts and active individuals who enjoy time in the gym, team sports, and other physical activities. EAS Myoplex Strength Formula shakes can help active people increase strength and gain lean muscle when used in conjunction with diet and resistance training.
-- EAS Myoplex Strength Formula is a refreshing shake that fitness
enthusiasts can rely on within 30 minutes of a workout to help refuel
and rebuild lean muscle.
-- EAS Myoplex Strength Formula shakes deliver high-performance nutrition
with 25 grams of high-quality protein and the right mix of 23 vitamins
-- EAS Myoplex Strength Formula shakes feature a combination of
carbohydrate and protein to help provide sustained energy as well as
support lean muscle recovery and muscle energy replenishment following
-- With 25 grams of protein, EAS Myoplex Strength Formula shakes complement
the existing line of Myoplex powders, bars and ready-to-drink shakes,
such as Myoplex(R) Original shakes with 42 grams of protein, that help
meet the nutrition requirements of other types of athletes.
-- Now available in a reclosable bottle, EAS Myoplex Strength Formula
shakes are convenient for people to drink on the go.
-- EAS Myoplex Strength Formula shakes are available in four flavors:
Chocolate Cream, Vanilla Cream, Strawberry Cream and Banana Cream.
EAS products are trusted by professional athletes to help them reach their performance goals. Select EAS products are certified by a third-party testing organization as part of the National Football League and NFL Players Association Sports Nutrition Label Certification Program, designed to provide safe, reliable sports nutrition products to meet the needs of NFL athletes. In addition, select EAS products are certified through the NSF Athletic Banned Substance Certified for Sport(TM)(2) Program, which is used by several professional and amateur sports leagues. EAS Myoplex Strength Formula shakes are currently undergoing the certification process. The experts at elite athlete training facility, Athletes' Performance, exclusively serve EAS sports nutrition products at the facilities.
Commentary on EAS Myoplex Strength Formula Nutrition Shakes:
From Monica Hysell, Abbott Nutrition general manager and division vice president, Healthy Living:
"It can be difficult to get the proper nutrition to refuel the body after working out. That's why Abbott made it easier than ever to drink an EAS Myoplex Strength Formula shake -- not only does it have a delicious new taste, it also has an easy-to-handle shape and reclosable top. It's just one more way Abbott is making it convenient to get proper nutrition after exercising."
From Amanda Carlson, MS, RD, CSSD, director of performance nutrition at Athletes' Performance and Core Performance:
"As a sports nutritionist and long-time believer in EAS products, my advice to people is to understand that nutrition is your fitness partner. Whether you are a professional athlete or a casual jogger, you need to refuel after a workout to replenish the carbohydrate you've just burned and provide protein to help rebuild the muscles you've broken down. I recommend EAS Myoplex Strength Formula shakes to my clients because they help the body refuel and rebuild after vigorous activity, plus they are backed by the trusted work of Abbott scientists."
From Keith Wheeler, Ph.D., divisional vice president of Adult Nutrition Research, Development & Scientific Affairs:
"Many people are frustrated when they do not see results after spending time in the gym, doing Pilates or biking. Often, the missing link is nutrition -- after working out, the body needs protein, carbohydrate and other nutrients to refuel and rebuild. EAS(R) Myoplex(R) Strength Formula shakes have a new formula with carbohydrate and protein to help the body refuel to help make the most out of every workout."
Where to Buy:
EAS Myoplex Strength Formula shakes are available in grocery stores, drug stores and mass stores. EAS sports nutrition products are also available at www.eas.com and www.AbbottStore.com.
EAS Myoplex Strength Formula shakes have a creamy, smooth taste in four great flavors:
-- Chocolate Cream
-- Vanilla Cream
-- Strawberry Cream
-- Banana Cream
About the EAS(R) Brand
Abbott Nutrition's EAS(R) Brand -- a world leader in sports nutrition -- helped pioneer the development of specialized nutrition products for athletes and fitness enthusiasts. Abbott Nutrition produces premier sports nutrition products for people whose active lifestyles benefit from specialized nutritional support, in conjunction with a well-balanced diet, to help fuel their athletic performance. Abbott Nutrition is committed to using sound research and science to create high quality sports nutrition products to help athletes and fitness enthusiasts train and perform their best. For more information, visit www.eas.com or www.e-mediaroom.com/eas.
About Abbott Nutrition
Abbott Nutrition (www.AbbottNutrition.com) develops and markets a wide range of science-based infant formulas, medical nutritionals, nutrition and energy bars, and related products to support the growth, health and wellness of people of all ages. Abbott Nutrition's internationally recognized brands include the Similac(R) brand of infant formulas; the Gain(R) brand of growing-up milks for older babies and toddlers; the PediaSure(R) brand of nutritionals and snacks for children; and the Ensure(R) brand of adult nutritionals.
Additionally, Abbott Nutrition is a leader in medical foods clinically shown to address the distinct dietary needs of people with serious health conditions or special nutrient requirements, such as the Glucerna(R) brand of nutrition shakes and bars for people with diabetes. Abbott Nutrition also offers the EAS(R) brand of specialized nutrition products to meet the unique needs of competitive athletes.
Abbott is a global, broad-based health care company devoted to the discovery, development, manufacture and marketing of pharmaceuticals and medical products, including nutritionals, devices and diagnostics. The company employs more than 72,000 people and markets its products in more than 130 countries.
(1) EAS Myoplex Strength Formula can help active people increase strength and gain lean muscle when used in conjunction with diet and resistance training.
(2) Certified for Sport is not a trademark of Abbott Laboratories.