Market Overview 2009: The top five conditions

If you think the current economic deficit is tragic, ponder these numbers: Cancer, diabetes, hypertension, stroke, heart disease, pulmonary conditions and mental illness have a total economic impact of $1.3 trillion annually, according to the Milken Institute. If the country stays on its current path of poor lifestyle choices, this number could be $6 trillion by 2050. That is the bad news.

The good news — most of this is avoidable. With a change in two major areas — prevention, and a push toward healthy body weight — the nation could avoid 40 million cases of chronic disease, and reduce the economic impact by $1.1 trillion annually. If obesity alone were under control, treatment costs would decline by $60 billion and productivity would rise by $254 billion. FI requested facts and figures from SPINS regarding the top five conditions the natural-products industry is well prepared to address — fatigue, cardiovascular health, diabetes, joint care and immunity.

Top 5 conditions

52 weeks ending 3/28/2009

Conventional — total us fdm

Current dollars

Year-ago dollars

% change

Current units

Year-ago units

% change

Diabetes

$201,678,778

$200,480,310

+0.6

21,277,755

22,972,240

-7.4

Digestive health
(probiotics, fibre, peppermint, ginger)

$68,361,806

$59,117,277

+15.6

9,149,543

8,436,421

+8.5

Immunity

$750,804,868

$758,844,699

-1.1

130,589,935

135,399,767

-3.6

Joint & bone health
(glucosamine, MSM, vitamin K2, calcium, vitamin D)

$1,199,263,767

$1,128,078,482

+6.3

132,804,843

124,372,317

+6.8

Weight management

$360,672,842

$393,402,757

-8.3

35,357,783

40,442,286

-12.6

Proprietary & confidential spins Inc 2009


Top 5 conditions

52 weeks ending 3/28/2009

natural — total us

Current dollars

Year-ago dollars

% change

Current units

Year-ago units

% change

Diabetes

$24,951,628

$24,110,667

+3.5

2,169,174

2,246,968

-3.5

Digestive health
(probiotics, fibre, peppermint, ginger)

$25,421,201

$25,744,022

-1.3

2,212,462

2,289,367

-3.4

Immunity

$122,851,175

$127,861,226

-3.9

16,404,395

17,393,630

-5.7

Joint & bone health
(glucosamine, MSM, vitamin K2, calcium, vitamin D)

$163,723,819

$155,085,683

+5.6

10,738,885

10,663,264

+0.7

Weight management

$19,131,231

$19,456,833

-1.7

1,068,011

1,151,288

-7.2

Proprietary & confidential spins Inc 2009


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