Aurora extends trail mix line with new flavors

Aurora extends trail mix line with new flavors

Aurora Products, Inc. is introducing two new trail mix varieties to appeal to consumers’ varied tastes. Aurora Natural’s ‘Crunchy Asian’ and ‘Red, White and Blue’ mixes satisfy heightened taste buds and more attuned palates.

 

Aurora Products, Inc. is introducing two new trail mix varieties to appeal to consumers’ varied tastes. Consumers now seek trail mixes with unique flavors and textures that provide a healthy sensory experience. Aurora Natural’s ‘Crunchy Asian’ and ‘Red, White and Blue’ mixes satisfy heightened taste buds and more attuned palates.

Consumers are now looking for more nutritious alternatives to traditional snacks, innovative flavors and foods that are portable and can be eaten on-the-go. Trail mixes that once consisted of simple inexpensive ingredients, such as peanuts, raisins and M&Ms, now have unique flavors and healthier profiles to appeal to a broader consumer base. Bold and distinctive flavors, such as sweet and spicy, are continuing to grow and there is an increased focus on the health benefits of trail mixes and their components.

The Aurora Natural Crunchy Asian mix combines nutrition packed items, such as almonds and cashews, as well as bold and spicy flavors that include Tamari almonds and Wasabi peas. “Our Crunchy Asian mix was formulated to appeal to more sophisticated palates and those who seek more spice and flavor than with a traditional mix,” said Laura Blackwell, National Marketing Manager of Aurora Products. The mix contains only all natural ingredients and offers consumers a crunchy snack full of protein, omega-3s and fiber. The Crunchy Asian mix is available in an 8.5 oz clear plastic re-closeable container.

The Red, White and Blue mix contains cell-protecting antioxidant ingredients that include dried cranberries and blueberries, and sweet and savory yogurt covered raisins. The mix’s red, white and blue colorings make it a unique snack inclusion for a patriotic holiday, such as Independence or Memorial Day. The Red, White and Blue mix is all natural and kosher and is available in an 11 oz clear plastic re-closeable container.

Aurora Products packages all-natural and organic dried fruits, nuts, trail mixes, salad toppings and granolas. The company makes its own trail mixes, roasts its own nuts and packages products in a variety of sizes. All items are genuinely all natural and none of the products contain any preservatives, artificial colors or additives. The vast array of Aurora’s products can be found in the Produce or All Natural sections within stores. For more information about Aurora Products, visit http://www.AuroraNatural.com.

 

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