CHICAGO--(BUSINESS WIRE)--Aug. 5, 2002--Bally Total Fitness:
Longs Drug Stores Signs On To Carry Bally's Popular Line Of Snack Bars, Ready-To-Drink Shakes And Meal Replacement Bars
Bally Total Fitness (NYSE: BFT) announced today that its popular line of Bally's Rapid Results Diet System products, including snack bars, ready-to-drink shakes and meal replacement bars, will now be available at more than 1,000 key retail outlets throughout the West Coast including 400 Longs Drug Stores (NYSE: LDG) locations by the end of the month.
Prior to the recent distribution agreements, the Bally Rapid Results Diet System products were available exclusively in the more than 380 Bally Total Fitness retail outlets across the United States.
"Expanding the distribution of our popular products with top retailers like Longs Drug Stores underscores the quality of our diet products and the true power and strength of the Bally brand," said Lee Hillman, chairman and CEO, Bally Total Fitness. "Enabling consumers the opportunity to enjoy our diet products beyond the four walls of our clubs further solidifies Bally Total Fitness as the premier source for consumers' health, fitness and nutritional needs."
In addition to Longs Drug Stores, major West Coast retailers who currently offer Rapid Results Diet System products include:
- Ralph's (California)
- Fred Meyer (Oregon, Washington, Utah)
- United Retail Merchants (Eastern Washington)
- Price Mart (Oregon)
- Basha's (Arizona)
The following products are now available at these retailers:
Rapid Results Meal Replacement Shakes: A ready-to-drink shake that contains only two grams of fat, 11 grams of protein and offers more than 24 essential vitamins and minerals. In addition to 12-ounce single serve cans, the Bally Meal Replacement Shakes are available "to go" in six-packs and powder form. Flavors include French Vanilla, Double Dutch Chocolate and Strawberries and Cream.
Rapid Results Meal Replacement Bars: Eaten in place of a meal, Rapid Results Meal Replacement Bars provide 190 calories per serving, 14 grams of protein and are available in boxes of 12 or single serve in the following flavors: Peanut Butter Fudge, Mochachino and Fudge Brownie.
Rapid Results Snack Right Bars: Specifically designed to indulge cravings, the Rapid Results Snack Right Bars contain 160 calories per bar, 4.5 grams of fat and 23 grams of carbohydrates. Available in boxes of 12 or single serve, Rapid Results Snack Right Bars are found in the following flavors: Yogurt Covered Berry, Lemon Cream Pie, Cinnamon Oatmeal Cookie, Crispy Peanut and Chocolate Chocolate Chip.
About Longs Drug Stores
Longs Drug Stores Corporation (NYSE:LDG) is one of the leading drug store chains in North America, with annual sales per store of approximately $10 million. Founded in 1938, Longs operates 442 stores in California, Hawaii, Washington, Nevada, Colorado and Oregon. The company acquired pharmacy benefits management provider RxAmerica in fiscal 2002. Longs focuses on meeting the specific health and well being issues of its communities with superior pharmacy service and convenient product offerings that include over the counter medications, photo and cosmetics. Online prescription services, merchandise and health information are available at www.longs.com.
About Bally Total Fitness
Bally Total Fitness is the largest and only nationwide, commercial operator of fitness centers, with approximately four million members and nearly 430 facilities now located in 29 states and Canada under the Bally Total Fitness, Crunch Fitness, Sports Clubs of Canada, Gorilla Sports, Pinnacle Fitness and Bally Sports Club brands. With more than 150 million annual visits to its clubs, Bally offers a unique platform for distribution of a wide range of products and services targeted to active, fitness-conscious adult consumers. For more information, visit www.ballyfitness.com.