SCOTTSDALE, Ariz., June 26 /PRNewswire-FirstCall/ -- To augment its need to expand sales and strengthen the merchandising of its brands within the health food store channels, Baywood International, Inc. (OTC Bulletin Board: BYWD) (the "Company") has appointed Advantage Sales & Marketing Specialty Division (ASM) as its sales organization across fourteen (14) states including Minnesota, Iowa, Missouri, Nebraska, Wisconsin, Illinois, Indiana, Kansas, Michigan, Ohio, Pennsylvania (West), Kentucky, North Dakota and South Dakota. ASM will be responsible for negotiating sales of the Company's product lines to specialty, natural food and grocery food stores and wholesalers in these states.
ASM's Specialty Division was developed in 2000 to be an exclusive, dedicated sales division to serve brands in the specialty distribution channels where the Company markets it products. Specifically, ASM expedites and accelerates the flow of specialty and natural products through the use of category management, technology and education from the Company to the retailer and consumer. The Company employs a number of inside sales representatives that already manage the states that ASM will be overseeing. They will continue in their management positions and ASM will supplement their efforts by utilizing and leveraging their working relationships with distributors who call on chain and independent health food stores as well as the retail accounts individually.
"We are happy to join forces with an established and reputable sales and marketing agency like Advantage," says Steve Palko, National Sales Manager for Baywood. "We will rely on the relationships Advantage reps have to help us gain distribution in the larger volume and chain stores. It makes sense to have face-to-face representation at store level to help us grow our sales and make a larger impact with the retailers who normally just receive phone calls," Palko further stated.
"We are extremely pleased to represent Baywood International, Inc. in the Central Region," said John Hides, Vice President for Advantage Sales and Marketing. "Our dedicated resources and successful business model make Advantage Sales & Marketing well-positioned to leverage existing relationships to assist Baywood in expanding its business," Hides further added.
For more information about Baywood's products, access Baywood's website at www.bywd.com .
Baywood International, Inc. is a nutraceutical company specializing in the development, marketing and distribution of its own proprietary brands under the names Baywood PURECHOICE(R), Baywood SOLUTIONS(R) and Complete La Femme(R). The Company's products are distributed through independent and chain health food stores, pharmacies, grocery stores, and other direct-to-consumer channels both internationally and domestically. Contact Baywood International, Inc. at 1-888-350-0799 or for more information visit www.bywd.com .
ASM is one of the largest sales and marketing agencies in North America and seeks to be the most effective provider of global consumer connection services. Its National Headquarters is located in Irvine, CA. For additional information please contact Advantage Sales & Marketing at (949) 797-2900
This press release may contain forward-looking statements, made in reliance upon Section 21D of the Exchange Act of 1934, which involve known and unknown risks, uncertainties or other factors that could cause actual results to differ materially from the results, performance, or expectations implied by these forward-looking statements. The Issuer's expectations among other things are dependent upon general economic conditions, continued demand for its products, the availability of raw materials, retention of its key management and operating personnel, as well as other uncontrollable or unknown factors which are more fully disclosed in the Company's Form 10-KSB's and 10-QSB's on file with the United States Securities and Exchange Commission.