MIAMI--(BUSINESS WIRE)--May 31, 2002--
New York-Based American Body Building Distributor Represents 1,200 Accounts Totaling Nearly 5,000 Retail Locations
BEVsystems International, Inc. (OTCBB:BEVS) today announced that New York-based American Fitness Beverage Wholesalers, Ltd. has agreed to distribute Life O2 SuperOxygenated Water. The American Body Building Distributor, which has distribution facilities in New York and New Jersey, represents 1,200 accounts totaling nearly 5,000 retail locations.
The company has placed its initial order and is set to launch an aggressive sales and marketing campaign beginning June 3. Life O2's New York-based sales staff along with BevSystems' Miami-based customer service center will join American Fitness Beverage Wholesalers sales reps with the primary focus on health clubs, gyms, natural health food stores and chains.
"This is the nucleus of our market," said G. Robert Tatum, chairman and chief executive officer of BevSystems International, Inc. "Life O2 SuperOxygenated is becoming more and more popular with the more casual athlete, weekend warrior and individuals who frequent health clubs, gyms and natural food stores who traditionally recognize the amazing benefits of our product."
BEVsystems' patented technology infuses its Life O2 Water and global co-branded products with up to 15 times (1,500 percent) more oxygen than ordinary bottled water.
Mr. Tatum said the American Fitness Beverage Wholesalers, Ltd. Agreement falls under BEVsystems exclusive New York distribution agreement with S.K.I. Beer Corporation (S.K.I.). S.K.I. is a major distributor of non-alcoholic and alcoholic beverages with an outstanding track record of introducing new products and achieving rapid distribution and sales. S.K.I. was the first distributor of Arizona Iced Tea in the nation and distributes many of its products through D'Agostino's, Food Emporium, Key Foods, A & P and Beverage Centers.
Last month American Body Building Distribution Network signed an agreement to become the exclusive distributor of Life O2 Super Oxygenated Water in health clubs, gyms and natural food stores throughout Florida. The South Florida and Tampa-based companies current serve more than 1,200 outlets throughout the state.
Results of double-blind studies support the benefits of SuperOxygenated water. These benefits include improved performance and endurance while reducing body stress, increased extension strength, decreased pulse rate and improved ability to maintain blood glucose levels. A variety of studies involving cyclists, triathletes and runners confirmed improved performance as a result of drinking Life O2 SuperOxygenated Water.
Life O2 Water and other co-branded products utilizing the Life O2 Water SuperOxygenation process are available in 22 countries. Since introduction, Life O2 Water has sold more than 42 million bottles internationally. Along with BEVsystems' own state of the art production facility in Clearwater, Florida, the Company's proprietary equipment, which infuses bottled water with medical grade oxygen, is installed in 11 international bottling plants.
BEVsystems International, Inc. has extensive U.S. distribution, including a master distribution agreement with GNC Nutrition Centers. In addition to the New York City metropolitan area, the Company is currently launching Life O2 SuperOxygenated Water in the South Florida market and is commencing the introduction of Life O2 Water into other major U.S. markets. In just six months since the South Florida launch, Life O2 Water is being distributed from more than 1,200 retail locations.
Life O2 Water was the official water of the NASDAQ-100 Open International Tennis Tournament, as well as the Miami and Fort Lauderdale Corporate Runs.
About BEVsystems International, Inc.
BEVsystems International, Inc. (OTCBB:BEVS) is a pioneer and global leader in the rapidly expanding oxygen-enhanced water category. Its proprietary Life O2 Water brand, which is infused with up to 1,500 percent more oxygen, is currently sold in 22 countries. Tests conducted with Life O2 SuperOxygenated Water have shown improved athletic performance, increased energy, and greater awareness and concentration. The European Journal of Medical Research, an internationally respected medical journal, recently published a peer-reviewed study that supports the penetration of oxygen via oxygen-enriched water from the stomach into the portal vein.
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This press release contains forward-looking statements that involve risks and uncertainties. The statements in this Release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause the Company's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.