LONG BEACH, Calif., May 5, 2004 -- Zuellig Botanicals, Inc., dba BI Nutraceuticals (BI) today announced that it has opened two offices in China in support of its dietary supplement ingredients businesses. The offices will allow BI to secure an even better supply position, improve quality and improve responsiveness to customer needs. Mr. Klaus Schekahn, President of Manufacturing, will spearhead these initiatives in China.
"We are pleased to announce the opening of liaison offices in Shanghai and Beijing," said David Turner, Chief Executive Officer and Chairman of Zuellig Botanicals, Inc. "These developments reflect our strong desire to further our leadership position in the sourcing of botanical raw materials and powders, herbal extracts and other nutritional supplements."
This initiative will allow BI to improve the reliability of products that are sourced, to better access market knowledge and new market developments, to supply products internationally and to develop innovative products for western markets in co-operation with their supply chain partners. Furthermore, the Zuellig Group of companies has been working in China for more than 10 years and as such will be looking to leverage existing resources and support services wherever possible.
BI, founded in 1977 and headquartered in Long Beach, California, is a full service supplier of dietary supplement ingredients. BI manufactured products undergo quality testing under the Identilok® species identification process. BI products include whole herb powders and teas, standardized and drug ratio extracts, custom blends, vitamins, minerals and other specialty supplements.
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