ANAHEIM, CA, Mar 02, 2010 (MARKETWIRE via COMTEX) -- Biotropics(TM) (www.ramuanusa.com), a global provider of Malaysia's treasured herbal health and beauty aids, will unveil a newly energized marketing campaign as well as six Ramuan Health products at Natural Products Expo West 2010 (www.expowest.com) in Anaheim, Calif., Mar. 11-14, at booth #1464.
"Naturally, we are elated to expand the successful Ramuan Health product line and give American consumers an opportunity to embrace a health and beauty regimen that Malaysians have practiced for centuries," said Christof Jaenicke, CEO of Biotropics. "We come to Expo West in a milestone year. The first generation of one of our premier herbal health products, Tenaga, already ranks among the fastest selling men's herbal sexual vitality products after less than six months on the market. We are excited to build on this momentum at Expo West."
Based on the Malay principles of Ramuan, Biotropics' easy-to-take herbal wellness supplements include a blend of carefully selected botanical extracts designed to meet the health, wellness and vitality needs of modern men and women. The six Ramuan Health products debuting at Expo West are:
-- TenagaXX(TM) - a daily supplement with patented Tongkat Ali extract
helps support healthy testosterone levels, vitality and sexual well-
being for men.*
-- Asmara(TM) - delivers a pure measure of Labisia pumila extract (Kacip
Fatimah), a traditional herb used by generations of Malaysian women to
enhance feminine vitality and promote hormonal balance.*
-- Asmara(TM) Total Woman - a daily supplement which includes Labisia
Pumila extract and Ficus deltoidea to help maintain healthy balance and
promote healthy aging.*
-- Tenaga(TM) Men's Health Complex - with patented Tongkat Ali extract
helps support healthy testosterone levels when taken daily.*
-- Men's Detox(TM) - a daily supplement blend of 7 plant extracts.
including Phyllanthus and Ginger traditionally used for cleansing and
rejuvenation, to promote digestive and liver health.*
-- Women's Detox(TM) - a proprietary blend of 7 plant extracts including
Ginger and Papaya traditionally used for digestive health and to purify
and rejuvenate the body.*
-- Mangis(TM) - a powerful phytonutrient blend, combining the benefits of 7
superfruits, including mangosteen in a convenient chewable tablet.*
-- Ulam(TM) - a proprietary Ramuan antioxidant formula containing natural
extracts of 7 herbs and vitamins C and E.*
Biotropics' Ramuan Health products are distributed nationally and available through GNC.com, The Vitamin Shoppe, Ramuanusa.com, as well as other natural products retailers. These products join the existing Ramuan Spa line, which includes Green Coffee Body Oil, Relaxing Face Mask, Malaysian Coffee Scrub and Coconut Body Polish. The spa products are exclusively available online at Ramuanusa.com.
"The Ramuan Health and Ramuan Spa products being introduced at this year's Expo West are a representative blend of Malaysia's rich herbal tradition," said Dr. Joerg Gruenwald, Chief Scientific Officer of Biotropics. "We look forward to sharing these products with industry professionals and consumers at Expo West. We can already feel the energy and anticipation surrounding this year's show."
Biotropics (ramuanusa.com) is dedicated to the responsible manufacture and distribution of Malaysia's treasured herbal health and beauty aids. The Biotropics staff is united by a common desire to see Malaysia's rich herbal traditions made available to the world, using natural ingredients responsibly harvested from indigenous sources, including ancient rainforests and tropical plantations. International sourcing of manufacturing and packaging facilities in Malaysia, Germany and the United States enables Biotropics to utilize specialized resources to assure consistency and quality.
Biotropics US Inc. is headquartered in Pittsburgh, Pa.
Every product perfected and manufactured by Biotropics is based on the principles of Ramuan. In Malaysia, Ramuan is a carefully selected blend of plants and botanicals, many of which have been gathered from the rainforest. In practice, Ramuan means "synergy," or the blending of beneficial ingredients to create a holistic result. Ramuan came from the cultural cross-pollination of Indian ayurvedics, Chinese herbalists and Malay healing customs.
* Above statements have not been evaluated by the Food and Drug Administration.