New York, New York (May 31, 2006) With over 25 years of natural hair care expertise, Brazilian company, Surya Nature, Inc., knows how to care for dyed and damaged hair … naturally! The company is introducing its new Color Fixation line of products designed to protect and extend the color of the hair plus offer deep lasting treatment for chemically-injured hair. Made with herbs and fruits from the Amazon and India such as Acai, Brazil nut, Amla, Hazelnut, Carrot and Jua plus Cupuacu butter and Buriti oil for natural protection against UV rays, the set of five products (shampoo, conditioners and masks) provides intense shine, smoothness and vitality to the hair. In keeping with its mission to provide consumers with products that do not cause harm to the health of the individual or the environment, the line does not include parabens, SLS/SLES, artificial color, synthetic fragrance, GMOs, mineral oil or other harsh ingredients.
According to Clelia Angelon, President of Surya Nature, “With so many women using chemical processes, the end result is that the hair cuticles remain open and the hair threads get stripped of all luster and naturalness. Our conditioning formulas are enriched with rice protein and 15 plant extracts that act intensively on the hair strands, closing the cuticles and restoring damaged hair.” Color Fixation joins the company’s natural hair coloring products, Surya Henna Cream and Surya Henna Powder, a revolutionary new way to color the hair without ammonia or peroxide. All raw materials are extracted with environmental responsibility, pursuing sustainable development.
The Color Fixation line includes:
- Restorative Shampoo – mild cleansing plus strong repair action
- Restorative Conditioner – for reconstructing hair fibers and repairing split ends
- Restorative Mask – for hydrating and recovering tinted hair
- Leave-In Cream Conditioner – detangles, hydrates and protects while reducing volume
- Single Application – intensive hair mask for restoring chemically damaged hair
Surya Nature is the U.S. branch of the Vedic Hindus Company, which has been operating successfully in Brazil for over 25 years supplying cosmetics founded on a vision of internal beauty that embraces the Ayurvedic principle: Know how to live in harmony with nature and oneself using elements that do not harm the body. The company manufactures high quality henna and hair color products, Brazilian hair treatment and all-plant temporary tattoos for the beauty supply, professional and natural products markets. Surya products are available at health food stores, pharmacies, beauty supply outlets and other fine stores throughout the world. For more information, call 877.997.8792 or see www.suryacosmetics.com.