Carotech Pte Ltd, has established a sales and marketing office in New Jersey operating under the name of Carotech Inc effective Jan 1st 2000.
Carotech Pty Ltd, based in Malaysia was the first and only plant in the world to commercially extract and concentrate palm tocotrienol complex (TOCOMIN®) and palm mixed carotenoids (CAROMIN®) from palm fruits. Carotech Pte Ltd has been supplying the Tocomin® and Caromin® to dietary supplement companies in the US since 1995 when it first commenced full production. With the expanding and dynamism of the dietary supplement market in the US, as a global marketing effort, Carotech Inc was set up to continue providing technical and marketing support to its many valued customers in the US.
Palm tocotrienol complex, which have been touted as the Vitamin E of the 21st Century, have been gaining a lot of attention as the “star-nutrient” of the Year 2000. Both tocotrienols and tocopherol belong to the same family of vitamin E. However, tocotrienols, with its unsaturated side chain have been found to posses many additional biological activities such as a more potent antioxidant, lowering of serum cholesterol, inhibition of human breast cancer cells and reverses arteriosclerosis. These health benefits were not associated with the normal tocopherol vitamin E. Many dietary supplement companies have started to formulate products with tocotrienols as the next wave of natural potent antioxidant vitamin E.