ChromaDex CEO to Speak at DCAT 2010 Nutrition & Health Forum

ChromaDex Corporation, a natural products chemistry company that provides novel and innovative ingredients to the dietary supplement, food, beverage, and cosmetic markets, has announced that CEO and co-founder Frank Jaksch will present at the Drug, Chemical & Associated Technologies (DCAT) 2010 Nutrition & Health Forum focused on strategies for growth in the dietary and supplement industry.

Mr. Jaksch will address current challenges in the dietary supplement market in a presentation entitled, “The Technical Aspects of Botanical Testing: Identity, Adulteration and Related Assays,” on Thursday, May 13, 9 a.m. PT, at the Desert Springs JW Marriot Resort & Spa.

The presentation will focus on quality assurance and the identification of incoming raw materials, like stevia and bilberry, and finished products via appropriate testing methods. These methods provide a basis for ensuring raw materials are what they claim and that the end product conforms to label claims. The presentation will also explain the difference between appropriate and inappropriate analytical testing methods intended for ingredient identification and potency validation.

“Raw materials are only as good or reliable as the methodologies and tools used to define them. As producers continue to source materials from countries with varying guidelines, the need for quality assurance of raw materials and end products is crucial for GMP compliance,” said Frank Jaksch of ChromaDex. “With that is the need to identify the most appropriate analytical test for assuring ingredient quality and potency.”

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About ChromaDex
ChromaDex is a leader in the development of phytochemical and botanical reference standards and the creation of associated intellectual property. ChromaDex is committed to sustainable “green chemistry” and provides the dietary supplement, food, beverage, nutraceutical and cosmetic industries with the novel ingredients, analytical tools and services to meet product regulatory, quality, efficacy and safety standards. Among other things, the Company is currently focusing on clinical studies and the commercialization of its new product, pTeroPure™ pterostilbene ( as a result of its exclusive worldwide patent rights for pterostilbene. For more information, visit or follow ChromaDex on Twitter @ChromaDex.

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