According to the "2010 Hispanic Food and Beverages in the U.S.: Market and Consumer Trends in Latino Cuisine, 4th Edition" by Packaged Facts, the expanding appetite for Hispanic food and drink among non-Hispanic Americans, combined with the rapid increase in the Hispanic population, is aggressively driving sales of Mainstream Mexican products along with Authentic Hispanic and Nuevo Latino foods. In fact, they predict that this market will grow to top $9.5 billion in 2014.
Comax Flavors offers an authentic line of flavors inspired by traditional Hispanic cuisine. Covering everything sweet to spicy, the popular tastes of Mexico, Puerto Rico, Cuba and other Spanish-speaking areas are easily accessible through their Hispanic flavors line.
Topping the list are Latin fruits, which add a fresh and delightful flavor to any fare. Mango, Papaya, Passionfruit and Lime are just some of the choices available through Comax Flavors. In addition, there are more unique fruit options such as Guanabana—comparable to a mixture of strawberry and pineapple with an underlying creaminess of coconut or banana; Acerola—also known as the Barbados cherry; and Lulo—a citrus flavor sometimes described as a combination of rhubarb and lime.
On the spicier side of Latin cuisine, Comax supplies flavorings of Chipotle Pepper, Jalapeno, Mexican Spice and Taco Spice. And for a real flavor fiesta, there are specialties such as Sofrito—richly flavored sauté of onion, garlic, oregano, cumin, bell peppers and tomatoes; Chamoy—a Mexican delicacy with a combination of salt, sweetness and heat infused in apricot; or Cajeta—a Mexican confection of thickened syrup made of sweetened caramelized milk. Also available are distinctively Hispanic yet familiar flavors such as Sangria, Avocado, Mexican Vanilla, and more.
Hispanic flavors present so many appetizing possibilities for consumers, it's no wonder that this category is on the rise.
ABOUT COMAX FLAVORS
Comax Flavors was founded in 1977 and remains today a family-run company. Comax is a major innovator in flavor and aroma chemical technologies, using vertical integration to effectively manage all the critical steps in the development process. From its considerable investment in R&D to its advanced manufacturing capabilities, Comax is ideally positioned to help its clients differentiate and distinguish themselves from their competitive environments with a wide variety of taste-appealing, cost-effective flavor solutions—solutions that specifically address the interests and desires of today's health—and value-conscious consumers. http://www.comaxflavors.com