Cream Brown Rice Bran (Lemon)

Cream Brown Rice Bran (Lemon)
Record ID: 1293628
Company: Asahi Food & Healthcare
Brand: Balanceup
Category: Snacks
Sub-Category: Snack/Cereal/Energy Bars
Country: Japan
Date Published: 16 Mar 2010
Launch Type: New Variety/Range Extension
Price in local currency: 152.00
Price in US Dollars: 1.68
Price in Euros: 1.23
Bar Code: 4946842507085

Product Description
A new Lemon variety was introduced to the Balanceup Cream Brown Rice Bran range. It comprises lemon cream sandwiched in honey-flavoured biscuits. The fruity cream is blended with lemon fruit juice and lemon peel while the crispy biscuit is made from brown rice and wheat bran. This FNFC-certified product contains iron, calcium, digestive fibre and 10 types of vitamins. Each pack only contains 177 calories. Launched on March 1st 2010 with an RRP of 158 yen.

Product Variants

Product Variant


Format Type


Still Selling

Cream Brown Rice Bran (Lemon)



Added Calcium,
Low/No/Reduced Calorie,
Added Fiber,
Vitamin/Mineral Fortified


Ingredients: Wheat flour, shortening, sugar, all bran (wheat husks, sugar, others), bran flake (rice, whole wheat, sugar, wheat husks, others), whole eggs, brown rice powder, honey, glucose, lemon peel product, lemon juice powder, salt, egg shell calcium, cellulose, magnesium carbonate, acidifier, emulsifier (soy origin), flavourings, gardenia yellow, ferric pyrophosphate, niacin, calcium pantothenate, vitamin E, vitamin B6, vitamin B2, vitamin B1, vitamin A, folic acid, vitamin B12, vitamin D
Nutrition: Per 36g serving: Energy 177kcal, Protein 2.4g, Fat 9.1g, Carbohydrate 20g, Dietary fibre 2.6g, Sodium 96mg, Calcium 125mg, Iron 2mg, Magnesium 40mg, Vitamin A 91µg, Vitamin B1 0.36mg, Vitamin B2 0.42mg, Vitamin B6 0.42mg, Vitamin B12 0.62µg, Vitamin D 0.51µg, Vitamin E 2.4mg, Niacin 5.3mg, Folic acid 51µg, Pantothenic acid 2.7mg

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