International food policy consultancy EAS will hold a workshop in Singapore next week to give companies looking to launch products internationally an in-depth session on the regulations and practices in Asian, European and Latin American markets.
Titled ‘Health supplements and functional foods: Secrets of successful regulatory strategies in Europe, Latin America and Asia’, the workshop will take place on 13 April covering the diverse national regulations across Asia for putting products on the market, including do’s and don’ts when accessing the Vietnamese market; the challenges of the top five European Union (EU) legislations including the claims regulation; and regulatory developments in Latin America.
Leading the workshop will be EAS Europe Food Law Adviser Elodie Lebastard, and EAS Asia Regional Regulatory Affairs Manager Wai Mun Poon.
Ms Lebastard will guide participants through the EU regulatory maze, covering nutrition and health claims, maximum levels of vitamins and minerals, rules for other ingredients including botanicals, developments on the novel food regulation and food labelling requirements; and give an introduction into the regulations of the rapidly growing Latin American food supplement market, focusing on Brazil, Mexico, Venezuela and Argentina.
Ms Poon will present the practical implications of different regulatory systems in China, Taiwan, Indonesia, Malaysia, the Philippines, Singapore and Thailand, including rules for classifications and health claims.
The advisers will be joined by Thach Do, Director of External Affairs at the Vietnam Association of Dietary Supplements, who will give an overview of the Vietnamese regulatory environment for food and dietary supplements, and functional foods.
“Launching health supplements and functional foods in the increasingly global arena requires a clear understanding of the different regulatory markets when companies are devising their market strategies,” said Ms Lebastard. “Food companies marketing in the EU face a number of complexities when navigating the borderline between national and EU-wide rules, and in ASEAN too, while harmonisation is underway, diverse national regulations still exist for putting products onto the markets in Asia. Similarly, in Latin America there is no process of harmonisation, therefore companies must be fully aware of the different national legislations in order to maximise on their marketing strategies.”
During the day various question-and-answer sessions will take place, with a panel discussion to end the workshop. For more information or to register for the event visit www.eas.asia.