Tony Gay, the Business Development Manager at Natrol UK, has been appointed as the new Treasurer of ESSNA (the European Specialist Sports Nutrition Alliance).
ESSNA is pan-European organisation originally set to defend the interests of the specialist sport nutrition sector against background of the planned “Sports Nutrition Directive” being prepared by the European Commission.
As originally drafted the legislation posed a very serious threat to the ability of the specialist sports nutrition sector to continue to market a wide range of safe and popular products, and it would have halted almost all new product innovation and development.
Accepting the appointment, Mr Gay said: “The next year will be crucial for our industry as the Sports Nutrition Directive is set to be on the Commission’s work agenda again.
“Members of ESSNA are determined to campaign for appropriate and proportionate European legislation on sports nutrition products that is based on good understanding of the sector and the current market of these products.”
Chair of ESSNA, Dr Adam Carey commented: “We are delighted to have Tony join the team and we look forward to continuing our campaign.”
- ENDS –
Tel: 020 7463 0692
ESSNA (the European Specialist Sports Nutrition Alliance) is the voice of the specialist sports and physique nutrition sector in Europe. The Alliance was launched formally on 2nd December 2003 with the following aim:
To be a forum for discussion and vehicle for action on the concerns of the specialist sports nutrition sector to secure appropriate and proportionate European legislation on sports nutrition products.
Today, ESSNA is in close dialogue with a wide variety of stakeholders, including officials of the European Commission and Member State Agencies, other trade bodies, legislatures and sporting organizations, to represent the views of the specialist sector in a wide range of discussions.
To find more go to: http://www.essna.com/