Performance Nutrition Supplements Company to Integrate Metabolism and Nutrition Monitoring Tools into Body-for-LIFE(R) Challenge
GOLDEN, Colo., Dec. 17 /PRNewswire-FirstCall/ -- HealtheTech, Inc. (Nasdaq: HETC) a Colorado-based company that develops and markets medical devices and software that measure and monitor important health parameters, and EAS, the science-based nutrition supplement leader, today announced a distribution agreement that will include collaboration on product development, co-marketing and co-branding.
EAS will become a reseller of HealtheTech's BalanceLog(TM) kit, which includes its BalanceLog software program and a discount towards a metabolism measurement using HealtheTech's BodyGem(TM) and MedGem(TM) devices. The breakthrough weight management and nutrition monitoring system will allow EAS to personalize their nutrition and workout programs.
"EAS is a respected brand and we are excited about partnering with them," said James Mault, M.D., Chairman and CEO of HealtheTech. "They have customers around the globe who look to them for fitness solutions that are based on scientific principles and generate measurable success."
"HealtheTech's technology is a natural fit for EAS and many of our Body-for-LIFE Challenge participants. These tools enhance our product offerings and programs and provide individualized information that will allow us to better tailor to our clients' fitness and nutrition goals," said Dave Lumley, CEO of EAS.
The BalanceLog Weight Loss Kit is a complete weight management and nutrition monitoring program specially customized for the Body-for-LIFE Challenge. This software program, available for Windows PC(R) and Palm OS(R), provides a daily calorie budget, diet and nutrition plan and exercise targets based on an individual's unique metabolism.
Also included in the kit is a discount towards a metabolism measurement at participating locations nationwide using the BodyGem and MedGem indirect calorimeters, devices that accurately determine metabolism with a simple breathing test.
HealtheTech will record revenue from this arrangement as EAS records sales of BalanceLog to its customers, with most sales beginning in 2003.
HealtheTech, Inc., headquartered in Golden, Colorado develops and markets technologically advanced proprietary medical diagnostic devices and software that measure and monitor important health parameters. HealtheTech's breakthrough products assist healthcare professionals and wellness advisors in the areas of medical nutrition therapy, weight management and fitness, to provide cost-effective and personalized nutrition monitoring and weight management tools. HealtheTech's product line includes hardware and software that allow consumers to monitor their health and nutrition simply and easily. The company's common stock is traded on the Nasdaq National Market under the symbol "HETC". For more information, please visit http://www.healthetech.com.
Based in Golden, Colo., EAS is recognized as the industry leader in active lifestyle nutrition products for elite athletes and active individuals. EAS distributes products domestically and internationally through direct sales and approximately 60,000 retail outlets.
This release contains "forward-looking" statements within the meaning of Section 21A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are subject to the safe harbors created thereby. Such forward-looking statements include statements regarding the Company's plans to distribute and promote its products through EAS and the nature of the distribution channel provided by EAS. Actual results could differ materially from those projected in the forward-looking statement as a result of known and unknown risk factors and uncertainties. Such factors may include, but are not limited to, expectations concerning the volume of future product distribution provided by the EAS agreement and the financial results derived there from. Reference is made to the discussion of risk factors detained in the Company's filings with the Securities and Exchange Commission. HealtheTech undertakes no obligation to subsequently update or revise the forward-looking statements made in this news release to reflect events or circumstances after the date of this release.