SCOTTSDALE, Ariz., Oct 20, 2006 /PRNewswire via COMTEX/ -- Athletes and consumers have long faced a growing selection of nutritional supplements with little or no way to verify that ingredient labels accurately reflect the true contents of products. For professional athletes, this is especially vital to ensure that products do not contain banned substances. To provide a neutral, third-party standard for minimizing the risk that a product contains banned substances, NSF International recently launched the Certified for Sport(TM) program and named InfiAid(R) by Infinity2 Health Sciences as the first certified dietary supplement.
The Certified for Sport program is the only substance certification recognized by Major League Baseball and the Major League Baseball Players Association. The organizations recommend that if players do take dietary supplements or sports nutrition products, that the products be certified by NSF. In addition, the Certified for Sport program authenticates products and inspects facilities for a range of substances identified by other leading organizations, such as the World Anti-Doping Agency and the National Football League.
"All too often, an athlete can be caught off guard by testing positive for illegal or contaminating substances that may have been undeclared on the product label," said Shan Stratton, vice president of Sports Marketing for Infinity2. "With a career on the line, they can't afford to unknowingly taint themselves. The Certified for Sport program is changing the face of dietary supplements as we know it, and InfiAid is breaking ground as the first product allowed in clubhouses of professional sports organizations."
InfiAid Helps a Faster Recovery
Athletes often push their bodies to the limit, and the resulting physical exertion can take a toll on muscles and joints. InfiAid(R) provides athletes with a certified safe product that delivers natural, high-quality ingredients to help them bounce back from injury. The product supports the body's healing process and promotes bone and joint health with a proprietary blend of enzymes, powerful herbs and antioxidants.
With this certification, InfiAid verifies that it has met NSF's rigorous criteria and does not contain any banned substances, allowing athletes to use InfiAid(R) with confidence," said Dr. Brent Allan, medical director, Infinity2.
Certified for Sport Provides Thorough Review Process
NSF Certified for Sport directly addresses the growing concerns of professional and amateur athletes, coaches, trainers and consumers.
"Seemingly safe supplements often contain undeclared ingredients, which is a growing and valid concern of consumers, players and trainers in all sports," said Kathy Jordon, MS, RD, general manager, NSF Dietary Supplement Certification Program. "The last thing any athlete wants is to test positive for a banned substance when they thought they were in the clear. Our certification program directly speaks to their concerns and lets them feel secure in taking or recommending NSF-approved supplements."
This new, stringent certification program guarantees that a product contains only ingredients listed on the product label and does not contain unacceptable quantities or unwanted contaminants in the recommended serving size.
"To be designated Certified for Sport, InfiAid successfully completed a meticulous testing and evaluation process," said Dr. Allan. "NSF's independent review of the formulation and label, toxicology review, manufacturing facility inspection and comprehensive laboratory analysis all must check out before a product can display the NSF Certified for Sport label. By passing the NSF testing, InfiAid(R) proves that the label contents match the product. Ongoing monitoring of products and manufacturing facilities ensure approved products continue to comply with Certified for Sport guidelines."
Regulatory, industry and consumer groups participated in the development of NSF's independent substance certification process and guidelines. Currently, NSF maintains the only accredited American National Standard to certify dietary supplements, building on a successful 60-year history of providing certification programs for food, water and consumer goods. NSF is the only third-party testing organization to completely evaluate every aspect of a product's production before awarding a seal of approval.
"Infinity2 has always emphasized a commitment to making quality, pure products, and InfiAid's first-in-class NSF certification reinforces that," said Dr. Allan. "As a physician dedicated to health, Certified for Sport provides a reassurance of safety, and has real applications across all professional and amateur sports. InfiAid delivers that peace of mind in the form of a revolutionary all natural product that can be used by athletes and active people alike. I recommend InfiAid(R) for active children and adults who desire a natural alternative to common over the counter and prescription anti- inflammatory medications."
Unique Delivery and Absorption Provided Through InfiAid(R)
InfiAid(R) packs a powerful combination of natural herbs and proteolytic enzymes, supporting the immune system's natural anti-inflammatory process. The foundation of InfiAid is CAeDS(R), or Chelate Activated Enzyme Delivery System. After years of research, the Infinity2 formulation team developed CAeDS(R), a nutrient delivery system providing maximum effectiveness that is unmatched by any other product on the market. CAeDS(R) was developed by Infinity2 Health Sciences to guarantee maximum nutrient delivery and effectiveness.
Taking a nutritional supplement is one thing, but being sure nutrients are actually delivered to and used by every cell and tissue is another. Every time a supplement enters the body, the nutrients require other vitamins and minerals to work effectively. InfiAid employs the CAeDS(R) system to ensure quicker and higher absorption of nutrients by providing minerals necessary for optimum enzyme activity, guaranteeing that nutrients in each product are delivered to the cells of the body and supporting the natural absorption process.
For more information or to purchase InfiAid(R), please visit www.CertifiedForSport.com.
About NSF International
NSF International, an independent, not-for-profit organization, helps protect you by certifying products and writing standards for food, water, air and consumer goods ( www.nsf.org). Founded in 1944, NSF is committed to protecting public health and safety worldwide. NSF is a World Health Organization Collaborating Centre for Food and Water Safety and Indoor Environment. Additional services include safety audits for the food and water industries, management systems registrations delivered through NSF International Strategic Registrations, Ltd., organic certification provided by Quality Assurance International and education through the NSF Center for Public Health Education.
About Infinity2 Health Sciences
Infinity2 Health Sciences is an American company dedicated to enhancing and enriching the quality of life for millions of people. With the Infinity2 wellness products, people worldwide enjoy more energy, vitality, good health, and a higher quality of life. Infinity2 Health Sciences is a world leader in premium, all natural, whole food nutritional supplements, using a proprietary, guaranteed nutrient delivery system called CAeDS. The Infinity2 Formulation Advisory team, consisting of more than 25 Ph.D. scientists, researchers, biochemists, and nutrition experts, is pioneering the field of enzyme-based cellular nutrition. Infinity2 products are unrivaled anywhere and have brought untold health and wellness into the lives of those who use them.
Infinity2 Health Science has earned marked distinction among both health professionals and professional sports organizations for having the highest quality, most effective and leading edge nutritional supplements available. These performance-driven organizations use Infinity2 Health Science products for one reason - they get results quickly and safely. Infinity2 Health Science has the unique distinction of having the first and currently only product that is NSF Certified Safe for Sport. This certification allows for Infinity2 to be utilized in Major League Baseball clubhouses. NSF certification assures that Infinity2 products are free of banned substances and meet or exceed all label claims.
Built on an unwavering commitment to quality, integrity and excellence, Infinity2 has become an established leader in the nutrition industry. Trust Infinity2 to continue providing revolutionary, safe and incredibly effective products that get results you can feel.
Scores of professional sports teams, hundreds of professional athletes, thousands of healthcare professionals and tens of thousands of consumers use and recommend Infinity2 products. Consumers and athletes can find out more at www.CertifiedForSport.com.