IRVINE, Calif., Feb 17, 2005 /PRNewswire-FirstCall via COMTEX/ -- Gardenburger (OTC Bulletin Board: GBUR), the creators of the meatless category, now unveils 100% natural Gardenburger Wraps. The line consists of two delicious, microwavable, hand-held products designed specifically for today's on-the-go, health-conscious consumers.
Gardenburger Wraps are loaded with good-for-you soy protein and fiber combined with savory cheese and zesty sauces. They are wholesome hand-held products that are also full of flavor.
"We created new Gardenburger Wraps as a more convenient way to eat healthy meatless products," said Scott Wallace, CEO of Gardenburger. "Today, people are increasingly on-the-go and are demanding more convenient yet healthful and flavorful products. These great tasting wraps solve many mealtime dilemmas inherent in people's busy lifestyles."
Wholesome ingredients distinguish new Gardenburger Wraps from the competition. Gardenburger is the only leading meatless brand to use 100% natural ingredients throughout its entire retail product line. Because Gardenburger Wraps are made with tender whole wheat tortillas, they are sure to tantalize taste buds while providing a good source of whole grains and fiber. These filling, mouth-watering varieties include:
* Black Bean Chipotle: Black Bean Patty, Zesty Chipotle Sauce and Savory
Cheese in a Whole Wheat Tortilla
* Sun-Dried Tomato Basil: Italian-Style Vegetable Patty, Robust Marinara
Sauce and Mozzarella Cheese in a Whole Wheat Tortilla
Gardenburger Wraps can be found in the meatless section of the frozen food department in grocery and natural foods stores this spring. Each box contains two Wraps and the suggested retail price is $3.49.
All of Gardenburger's soy-based products, including its new Wraps line, contain Solae(TM) brand protein. Solae ingredients ensure great taste and good-for-you products that can easily be incorporated into everyday life. For more about the health benefits of soy protein including additional research and resources, please visit www.solaeliving.com.
Gardenburger pioneered the meatless food category 20 years ago with the invention of the original veggie burger created by health food guru Paul Wenner. The company's balanced approach to healthful living has led them to be the only national company in the meatless category to use only 100% natural ingredients in all of their products. Gardenburger's meatless menu includes more than 20 items, ranging from burgers, appetizers, meatless specialties, and a first in the meatless category -- protein-based meatless frozen entrees.
Gardenburger's retail customers include more than 30,000 grocery, natural food and club stores. Its meatless products are also distributed to more than 35,000 foodservice outlets throughout the United States and Canada. Based in Irvine, Calif. the company employs approximately 185 people. www.gardenburger.com.