New management, name for well-known marketing company
Bozeman, Mont. — Kriegel Marketing Group is proud to announce its name change to KMG International, Inc. Also, in a move to improve efficiencies and leverage the core strengths of the management team, KMG International announced today that Carol Kriegel, RN, former Vice President of Kriegel Marketing Group, has been promoted to President. Additionally, Dale Medved, former Account Executive for Kriegel Marketing Group, has been promoted to Chief Operating Officer. Henry Kriegel, former President of Kriegel Marketing Group, will remain with the company and serve as Vice President of Strategic Planning and Communications.
“The name and management changes have been in the works for some time,” said Carol Kriegel, KMG President. “As we evaluated our organization, we saw that the corporate structure needed some retooling. Our new roles within the company better utilize the unique talents and experiences of each individual,” Kriegel said. To complete the name change, KMG has made some minor adjustments to its logo and the look and feel of its corporate identity
Carol Kriegel, a registered nurse and marketing and sales professional, integrates her understanding of allopathic and complementary/alternative medicine in developing marketing strategies. With more than 14 years of experience working in the nutritional products and dietary supplement industry, Carol brings DSHEA expertise to her diverse multi-national clientele. In her capacity as President of KMG International, Inc., Carol will oversee account executives in fulfilling client work, act as principal spokesperson for KMG, and continue driving new business development.
Dale Medved previously served as Account Executive. Medved came to KMG from Los Angeles, where he worked as Director of Operations for quisic.com as an independent operations contractor for several growing companies, and as an information and workflow planner for United States Sales Corporation. As COO of KMG International, Inc., Medved will work to ensure the continued profitability of the company, provide adequate and appropriate support for client work and adjust internal systems to improve efficiencies.
Henry Kriegel has more than 20 years of experience in media relations, marketing communications and government affairs. Kriegel has developed and implemented national marketing and public relations programs for many of KMG’s clients. His passion is utilizing communications to influence buying decisions and public policy. In his new role, Henry will be responsible for strategic planning, marketing and media planning, communications and government relations.
About KMG International, Inc.
KMG is a full service marketing, advertising, public relations and brand management firm. We focus our efforts in the nutrition business industry and have helped launch many companies over the last decade, including Sierra Mountain Minerals and Intramedicine.com. KMG International has worked with other key industry members including Bastyr University, Maddaus Murdock Schwabe, Trace Minerals Research, the National Nutritional Foods Association, Tishcon, Functional Fungi and Sageant.
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KMG International, Inc.