Real Candy Taste with No Digestive Upset
EVANSVILLE, Ind., Jan. 10 /PRNewswire/ -- Carbolite Foods, Inc. announced the introduction today of a new line of candy bars specifically designed for people with diabetes. The best part? The bars taste just like real candy. Consumer taste tests conducted by Carbolite confirmed that people with diabetes who tasted the new bars thought they tasted like "real" candy, with none of the "cardboard taste" usually associated with sugar-free candy bars.
No Tummy Upset
Not only do the new bars taste like real candy, but also due to a new sweetener, the traditional laxative effect associated with sugar-free candy has been virtually eliminated. This means that people with diabetes can now enjoy candy without uncomfortable digestive upset.
Additionally, the At Last! bars contain Insulade(TM), a blend of minerals including magnesium, zinc and chromium, which studies have shown promote better glucose metabolism.
The bars are now being shipped to retailers and should be available nationwide in March and April in five flavors: Chocolate Truffle, Chocolate Crunch, Chocolate Almond, Peanut Butter and Chocolate Mint. For more information, go to http://www.atlastfoods.com .
"These bars fill the void for people maintaining a healthy, low glycemic lifestyle -- the void between taste and blood sugar impact," said Roeland Polet, vice president at Carbolite. "And we worked the taste profiles to perfection thanks to the help of people with diabetes at well-respected diabetes centers nationwide." The results were conclusive:
* 75% said the chocolate was chocolatey enough
* 85% responded positively to the way the chocolate melted in their mouths
* 95% said they would buy At Last! when it was available in stores
Diabetes on the Rise
According to new data released on December 31, 2002 by the Centers for Disease Control and Prevention (CDC), diagnosed diabetes (including gestational diabetes) increased from 7.3 percent to 7.9 percent during the same one-year period. That means nearly 17 million Americans are currently diagnosed with diabetes.
Carbolite Foods Inc. is headquartered in Evansville, IN and develops and markets food products for specific dietary demands without sacrificing taste. Its line of low carb candies is the #1 selling brand in drug stores and currently has the #1, 2, 3 and 5 best selling products in the overall diet foods market. Web site: http://www.carbolitefoods.com