Low-cholesterol, natural dairy hits the market

Low-cholesterol, natural dairy hits the market

Benelact Dairy foods are made with a patented technology that removes cholesterol from milk and cream mechanically, without the use of chemicals.

Benelact Dairy introduces the world’s first all-natural, reduced-cholesterol dairy foods. At the FMI 2012 show in Dallas, the company is launching a line of butter and several cheese varieties with 1/3 less cholesterol than traditional butter and cheese. Branded and private label products are available globally.

Benelact Dairy foods are made using a patented technology that removes cholesterol from milk and cream mechanically, without the use of chemicals. Fats remain untouched, so flavor, functionality and nutrition stay completely intact. No flavor-enhancing additives or preservatives are required. Therefore, Benelact Dairy products retain their unique taste, texture and functional properties.

“Dairy has long been criticized for its cholesterol content, and to date, consumers have had to choose between lower cholesterol and great flavor,” says consulting nutritionist Mary Hartley, R.D. “Dairy substitutes like margarine have artificial ingredients and don’t bake well. Low-fat cheese has poor texture and meltability. Now people can fit Benelact Dairy foods into a lower-cholesterol diet without sacrificing flavor or function.”

“Having delicious and better-for-you options in the dairy department and the deli case provides retailers with a greater profit opportunity to reach health-conscious customers,” says Ed Salinas, majority owner of Benelact Dairy, LLC. “Benelact Dairy foods are priced competitively with traditional dairy foods, but lower in price compared to organics.”

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