The LycoRed Group has promoted Scott M. Larkin to Vice President of Sales and Marketing for North America. Larkin was formerly the companyâs Director of Marketing and Business Development for the North American Market.
âScott has a launched a highly successful marketing program over the past three years and has spearheaded outstanding sales growth in the business development area. We are proud to have him on our management team,â said LycoRed Group CEO Morris Zelka.
In addition to managing the continued marketing and growth of LycoRedâs proprietary material Lyc-O-MatoÂ®, Larkin will now be involved in new projects with sister company Biodar. Larkin is based in Evergereen, Colorado.
The LycoRed Group is headquartered in Beer Sheva Israel, with offices and subsidiaries in the United States, the United Kingdom, Switzerland, the Netherlands, France and Germany. LycoRed Natural Products Industries Ltd, founded in Israel in 1995, is the manufacturer of LycoMatoÂ® the only all-natural tomato lycopene complex. Please see www.lycored.com for more information.