Their Hemp Foods Are Now in All 10 United Natural Foods Warehouses Serving Stores Coast-To-Coast
(Winnipeg, Manitoba) – It has never been easier to find Manitoba Harvest Hemp Foods & Oils. Today, the company announced that its products are available through all 10 United Natural Foods, Inc. (UNFI) warehouses spread throughout the U.S. This type of coordinated distribution ensures that health food retailers throughout the nation can conveniently order and receive their healthy hemp foods products to serve the rapidly growing consumer demand.
UNFI is a leading independent national distributor of natural foods and related products including nutritional supplements, personal care items and organic produce. The company carries and distributes over 43,000 products to more than 21,000 customers nationwide, serving a wide variety of retail formats including conventional supermarket chains, natural product superstores, independent retail operators and the food service channel.
This announcement is a good example of how the hemp food industry is taking off now that Americans are discovering hemp’s incredible flavour and nutrition. The hemp food category is one of the hottest in the booming $43 billion natural products industry – growing by 66% over the past year. Because they are the largest integrated producer of hemp foods in North America – an operation that has been cranking out products in Winnipeg since hemp agriculture became legal again in Canada in 1998 – Manitoba Harvest is poised as a category leader.
“Expanding our relationship with UNFI from six warehouses previously, to all 10 now, is a huge accomplishment for us,” says Mike Fata, a Manitoba Harvest co-founder that directs their Sales & Marketing. “UNFI’s expanded role demonstrates that more and more consumers are seeking out our healthy hemp foods,” he adds. Hemp foods are gaining recognition from nutrition experts due to their impressive profile of Omega-3 and Omega-6 Essential Fatty Acids, protein, fiber and vitamins. Chefs and consumers are seeking hemp because of its pleasant nutty flavor.
Manitoba Harvest is an award-winning company that is on a roll. Co-founder Mike Fata was recently presented with the Business Development Bank of Canada’s (BDC) 2004 Young Entrepreneur Award. In February the company’s sales growth was recognized with a 2004 Business Achievement Award from the Nutrition Business Journal – a leading natural product trade publication. Most recently, the April 2005 edition of Entrepreneur Magazine included a full-page feature on Fata and his creative use of in-store demonstration to educate consumers.
Manitoba Harvest™ is dedicated to quality from ‘seed to shelf.” The company contracts hemp seed production on more than 4,000 acres by 20 farmers who are shareholders in the company. The raw seed is processed into hemp seed oil, shelled hemp seed, hemp seed nut butter and hemp protein powder at the company’s 6,000 square foot kosher and certified organic processing plant in Winnipeg. Product is packaged at their plant, and then sold at more than 1,500 stores in the U.S. and Canada – a number sure to grow due to the new relationship with UNFI. Visit www.manitobaharvest.com or call 1-800-665-HEMP (4367) for more information.