Nestlé Nutrition is targeting Europe's elderly population with a new oral supplement the company says will offer a "pro-active approach to the problems of malnutrition amongst older adults."
Resource SeniorActiv, which will be launched in Nestlé's home market of Switzerland this year before being rolled out across Europe, incorporates a range of nutrients that address key health concerns among the aged to help them regain strength and remain independent.
The product is high in calories to help stop weight loss and promote weight gain, and contains Acti-3, a combination of protein, Vitamin D and calcium to support muscle and bone strength and recovery. Other key ingredients include Prebio1, a prebiotic fibre to help promote digestive health, and omega-3 fatty acids and high amounts of B vitamins to support cognitive health. Antioxidants such as zinc and selenium are also included to address oxidative stress and chronic inflammation.
Nestlé said the nutrients in Resource SeniorActiv directly addressed important health trends among the elderly:
- 50 per cent of older adults eat less protein than is recommended
- 55 per cent do not meet calcium requirements
- 90 per cent are Vitamin D deficient
- and 30 per cent have inadequate zinc, selenium and Vitamin B12 intake.
"Resource SeniorActiv addresses these and other specific nutrient needs of the elderly population," said Nestlé. "It is a new nutritionally complete oral supplement, with an ingredient blend which not only addresses common deficiencies in the diet of older people but also disabling physical consequences."
In tandem with the launch of Resource SeniorActiv, Nestlé has introduced a revised Mini Nutritional Assessment Short Form for older people. This tool, which takes less than four minutes to fill out, is designed to help medical practitioners better identify those who would most benefit from oral nutritional supplements.
"These are concrete actions to tackle a substantial health care and social issue," said Richard Laube, CEO of Nestlé Nutrition. "The older population is growing faster than any other segment. Older people are generally vulnerable to malnutrition and can slip into a spiral of muscle and weight loss resulting in fatigue and loss of independence. Targeted nutrition can make a big difference and screening for malnutrition is vital to getting a grip on the issue as a whole."