New products

CardiaBeat reaches Poland
Genexo Pharmaceuticals, a private Polish pharmaceutical company and Enzymotec, an Israeli biotechnology company, have announced on signing an agreement for launching CardiaBeat in the Polish market. The announcement follows recent launch in India by the pharmaceuticals company Elder. CardiaBeat is a proprietary ingredient that enhances the impact of plant sterols and omega-3 fatty acids on cardiovascular disease risk reduction.

Breyer's Smart YogurtYoghurt with omega-3s
Breyers Yogurt has released a line called Smart! Yogurt. The creamy, fruit-on-the bottom yogurt is enhanced by the brain-boosting properties of life'sDHA, a sustainable and vegetarian source of DHA omega-3, for use in foods. Life'sDHA is manufactured by Martek Biosciences, the same company that manufactures the DHA omega-3 used by more than 90 per cent of all US infant formulas.

Fish oil liquid with vitamin D
Nordic Naturals has created an omega-3 fish oil concentrate that also adds vitamin D to address the frequent vitamin D deficiencies found in the population. Each teaspoon of ProOmega-D Liquid provides 3,000mg of EPA and DHA, easily fulfilling the dailyrecommendation by ISSFAL of 600mg per day. The American Heart Association recommends 2,000-4,000mg of combined EPA and DHA for documented coronary issues. Each serving also provides 400IU of vitamin D3, which is 100 per cent of the recommended daily value of vitamin D for adults and children more than 4 years of age. The product is based on 100 per cent natural cholecalciferol sourced from sheeps' wool. Due to its natural form, cholecalciferol is easily absorbed and utilized by the human body, the company says.
+1 800 662 2544

Acai Natural Energy BoostAcai-based energy drink
To Go Brands has launched Acai Natural Energy Boost, an all-natural, organic, no-sugar-added healthy alternative in the energy drink category. The drink includes Chocamine, a proprietary, patent-pending cocoa extract that offers the health benefits of chocolate without the sugar, fat and dairy.
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Institut Rosell-Lallemand's ProtecflorProbiotic supplement for travelers
Institut Rosell-Lallemand has launched Protecflor for intestinal disorders. An in vivo study has demonstrated the synergistic effects of the probiotic yeast and bacteria components of Protecflor in a rat model of traveller?s diarrhoea (E. coli infection). Protecflor combines Saccharomyces boulardii probiotic yeast, well documented for its efficacy in diarrhoea prevention, with three probiotic strains: Lactobacillus Rosell-11, Lactobacillus Rosell-52 and Bifidobacterium Rosell-175.

Atro-Phex adds 7-Keto
Humanetics Corp will provide BSN with 7-Keto for BSN?s product Atro-Phex. Atro-Phex has been tested and endorsed by Team BSN Athletes. 7-Keto (3-acetyl-7-oxo dehydroepiandrosterone) is a naturally occurring substance produced by the body. It is a nonstimulant, thermogenic agent clinically proven to increase metabolism and promote healthy weight loss, Humanetics says.

Infant formulas to help balance microflora
Nestlé Nutrition's Good Start Natural Cultures is designed to help infants fed routine infant formula achieve higher levels of beneficial bacteria, improve the balance of microflora in their gastrointestinal tract and attain a healthy immune system. The product contains Bifidobacterium lactis. Supplementation with specific strains of dietary bifidobacteria in infants has been shown to help balance the flora in the GI tract, acidify the intestinal lumen (creating an environment unfavourable to less-beneficial species), support gut-barrier function and modulate immune-system response, the company says. As with Nestlé's other Good Start milk-based formulas, Natural Cultures is made with easy-to-digest 100 per cent whey protein, partially hydrolyzed through a patented process, and it contains DHA and ARA for brain and eye development. Each 4oz serving contains 107 colony-forming units of viable B. lactis. It is sold in powder form in 12oz and 24oz sizes.

Muffins with Cargill phytosterols
Vitalicious has partnered with Cargill to introduce heart-healthy Dark Chocolate Pomegranate VitaTops muffin tops with Cargill's CoroWise Brand Naturally Sourced Cholesterol Reducer plant sterols. Vitalicious, known for creating baked goods with nutritional benefits such as vitamins and minerals, is the first baked-goods company to include CoroWise plant sterols in its product line. The new dark chocolate pomegranate flavour of VitaTops muffin tops became available in late June.

Carb-protein balanced beverage
Nationally launched in June, a nutritional beverage called mix1 promises a comprehensive blend of nutrients, with the optimal balance of carbs and protein, to provide balanced energy. Each serving contains 200 calories, 15g of lactose-free whey protein isolate, 22 vitamins and minerals, antioxidants from polyphenols equivalent to 4 cups of green tea, fibre, and organic sweeteners. It does not contain any lactose, gluten or soy; saturated or trans fats; GMOs; caffeine; or artificial preservatives, flavours or colours. It is available in four flavours: mango, blueberry-vanilla, lime and mixed berry, and is shelf stable for nine months. The mix1 beverage company was founded in Colorado in 2006.

Formulas to balance blood lipids
LipidShield Plus Capsule and Liquid formulas, created by New Health Corp, promises a natural approach to heart health free of dangerous side effects. In a recent clinical study, LipidShield Plus was found to be effective in improving several aspects of blood lipids. This study showed that LipidShield Plus lowered LDL (bad) cholesterol by up to 34 per cent, VLDL by up to 76 per cent, triglycerides by up to 76 per cent, and total cholesterol by up to 28 per cent, while helping to improve circulatory health, the company says. LipidShield Plus is a proprietary blend of natural ingredients that helps balance HDL and LDL cholesterols.

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