NNFA to Honor Additional Award Winners

NEWPORT BEACH, Calif., May 11, 2004 — NNFA is proud to announce the recipients of the Statesman, NNFA Clinician and Socially Responsible Retailer Awards. Recipients of these awards will be honored at ceremonies during NNFA’s annual trade show and convention, NNFA 2004, July 16-18, in Las Vegas, Nev.

Statesman Award

Winner: Rep. Frank Pallone, Jr.

The Statesman/Stateswoman Award (formerly the Lifetime Achievement Award) acknowledges individuals outside the natural products industry who have been advocates of the industry in the political and legislative arena. The 2004 recipient is Rep. Frank Pallone, Jr. (D-N.J.). Pallone, a long-time industry advocate, continues to remain a strong supporter of dietary supplement and natural product issues in Washington. He helped pressure the Food and Drug Administration (FDA) to release its long-awaited industry good manufacturing practices rule, which was soon after published in early 2003. And, following publication of the rule, he addressed entire House about the importance of finalizing the regulation in a timely manner. As a member of the House Energy and Commerce Committee and an active member of the bicameral CAM [Complementary and Alternative Medicine] Caucus, Pallone has defended the consumer’s right to access alternative health therapies. Pallone will deliver this year's keynote address, The View from the Hill, at NNFA 2004 with fellow representative and NNFA Congressional Champion, Chris Cannon (R-Utah).

Previous winners of this award include Rep. Dennis Kucinich (D-Ohio), Rep. Dan Burton (R-Ind.), Milton Bass, Esq., Sen. Tom Harkin (D-Iowa), and Sen. Orrin Hatch (R-Utah) (1998).

NNFA Clinician Award

The NNFA Clinician Award was created to honor licensed healthcare practitioners whose work exemplifies the best standards and dedication to responsible holistic, non-invasive and integrative/complementary/alternative medicine modalities. This year’s recipients are Leo Galland, M.D. and Abraham Hoffer, M.D., Ph.D.

Leo Galland, M.D.

Leo Galland, M.D., is a leader in the emerging field of Integrated Medicine, which brings alternative and conventional therapies together. He is internationally known for his work in nutrition, intestinal health and detoxification. A Fellow of the American College of Physicians and the American College of Nutrition, he received the Harold W. Harper Memorial Award in Preventive Medicine from the American College of Advancement in Medicine in 1989. Galland is the author of numerous scientific articles describing the importance of magnesium, essential fatty acids and normal intestinal ecology for health, and two books, Superimmunity for Kids and The Four Pillars of Healing. He is director of the Foundation for Integrated Medicine and maintains a private consulting practice in New York City, where he specializes in helping people who suffer from complex, chronic illness.

Abram Hoffer, M.D., Ph.D

Abram Hoffer, M.D., Ph.D., is a pioneer of orthomolecular medicine, which achieves or preserves health by manipulating substances such as vitamins that are normally present in the body. He is the author of more than 600 papers in the medical and psychiatric literature and 20 books including his latest, Vitamin B-3 and Schizophrenia - Discovery, Recovery, Controversy. Another recent book, about cancer and nutrition, began as a collaboration with the late Linus Pauling, Ph.D. Hoffer has had extensive experience treating people for cancer and other diseases, in addition to mental illness. Hoffer is president of the Canadian Schizophrenia Foundation and editor of the Journal of Orthomolecular Medicine. He operates a private clinical practice in Victoria, British Columbia, Canada.

Previous winners of the NNFA Clinician Award include Alan Gaby, M.D., John Lee, M.D., and Shari Lieberman, R.D., Ph.D.

Socially Responsible Retailer Award

The Socially Responsible Retailer Award recognizes NNFA member companies that excel in integrating social responsibility in multiple aspects of their businesses including volunteerism, education, employee empowerment, environment and health. This year’s recipients are Nature’s Food Patch, Nature’s Pantry, and New Leaf Community Market.

Nature’s Food Patch, Clearwater, Fla.

“Providing excellence in nutritional and holistic health information” is one of Natural Food Patch’s core values. Their community involvement and educational efforts are a testament to that value. The store participates in several health fairs and Mind, Body Spirit Expos every year, where staff members give out free organic information, organic themed coloring books, and genetic engineering literature.

Nature’s Food Patch regularly hosts nationally known authors and educators into the store to present educational talks. Among these guest speakers was the late Dr. John Lee. In addition, monthly in-store events include lectures by members of the local holistic healthcare community, a store tour with a local fitness expert, juicing and food demonstrations, and free cooking classes. Employee education is important as well and includes bringing in industry professionals to do staff trainings on a regular basis.

The store has won numerous recycling awards from the state of Florida. Employees recycle glass, plastic, paper, cardboard and tin. The store is painted with natural paints and full spectrum lighting is used in work areas. The store has pioneered organics in Pinellas County, Fla., since 1987. It was the first retail venue in its county to sell 100 percent organic produce.

Nature’s Pantry, Knoxville, Tenn.

Nature's Pantry is also heavily involved with its surrounding community. The store sponsors numerous community services days in the store to bring attention to non-profit organizations in the community and has worked extensively with Green Power, The Clean Water Alliance, and the Ijams Nature Center to help bring them more members. They collected used computers and equipment and donated it to a school in an underprivileged area of town.

Nature’s Pantry has sponsored community lectures by Dr. John Lee and Dr. Michael Murray in past years and conducts regular employee educational trainings and meetings. The managers work with two business coaches three times a month. The coaches meet with the entire staff twice a year.

The store recycles all paper, glass, aluminum, and cardboard. They use only full-spectrum light bulbs and all natural cleaning supplies and paper products. The entire produce department is 100 percent certified organic. The store also has a reference library there and employees devote as much time as needed to help customers find the information they need.

New Leaf Community Market, Felton, Calif.

New Leaf Community Market is a locally owned, full-service natural food market. Their mission is to “nourish and sustain our community.” The store is very active in the community. They donate 10 percent of their profits to local organizations each year. One day each month they host a “Community Day,” where they donate 5 percent of a day’s sales to a local non-profit group. New Leaf proudly supports local schools through the eScrip program, as well as other means of contribution.

New Leaf offers many programs to educate the public about the natural food industry. They offer a newsletter, a magazine, and cooking classes. The store frequently offers seminars on sustainable agriculture, organic farming practices, vitamins and supplements, and health issues among other topics. There are also in-store nutritionists available to help customers.

New Leaf Community Market takes great pride in supporting and contributing to environmental issues and programs. Both the Boulder Creek and Felton stores are certified organic, making them the first certified retailers in the bay area. Additionally, both stores sell 100 percent organic produce. All of the stores offer large recycling programs, which include the recycling of paper, plastic and glass products, as well as boxes and packaging materials.

Previous winners of the Socially Responsible Retailer Award include Betsy’s Health Foods, Inc., Full Spectrum Health, and Mustard Seed Market.

For more information regarding registration and trade show activities for NNFA 2004, call (800) 966-6632, ext. 246 or e-mail [email protected].

The National Nutritional Foods Association (www.nnfa.org) is the nation’s largest and oldest non-profit organization dedicated to the natural products industry. NNFA represents more than 5,000 retailers, manufacturers, wholesalers and distributors of natural products, including foods, dietary supplements, and health/beauty aids. With national offices in Washington, D.C., and Newport Beach, Calif., NNFA has seven regional offices throughout the United States and is governed by a 22-member board of directors representing all industry segments.

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