NoviPet signs U.S. distribution deal for dog supplements

NoviPet signs U.S. distribution deal for dog supplements

Coast 2 Coast Pet will begin selling NoviPet's supplements to a network of pet specialty stores across the U.S. in June.

NoviPet, a leading global provider of premium nutritional supplements for pets, today announced that Coast 2 Coast Pet, a nationwide wholesale pet products company, will start distributing NoviPet's products in the US market.

Coast 2 Coast Pet will begin selling NoviPet's easy-to-feed and easy-to-chew healthy supplements to a network of pet specialty stores across the US through its 20 representatives and brokers in June 2012.

"We are very pleased to welcome Coast 2 Coast, which was the first distributor to place NoviPet product orders for June delivery at Global Pet Expo," said Jim Boyd, NoviPet's US national sales manager. "We are very excited to market the products to Coast 2 Coast pet specialty customers as we strongly believe there is lots of growth potential for both companies."

"We were very impressed by NoviPet's lineup launched at the Global Pet Expo," said Kurt Hansen, Coast 2 Coast Pet's CEO. "We believe this is a great opportunity for us to be the first to sell NoviPet's highly palatable and easy to administer dog supplements in the American market, as they have a clear advantage over other products currently sold on the market."

In the first stage, Cost 2 Coast will sell NoviPet's nutrition products including:

  • Joint Support - provides an excellent source of glucosamine, chondroitin sulfate and methylsulfonylmethane (MSM), supporting joint function and comfort
  • Multi Vitamin - provides dogs with the vitamins and minerals they need, thus reducing the risk of vitamin or mineral deficiency and preventing poor coat, inflammation, lethargy and additional undesirable conditions
  • Omega 3 & 6 - specially designed to ensure healthy skin and beautiful coat, while supporting the immune system and reducing inflammatory processes

NoviPet intends to further widen its product lineup, launching new products later this year for both dogs and cats.

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