BRATTLEBORO, VERMONT USA --NutraGenesis is pleased to introduce Essentra™, its new, GRAS affirmed, multi-patented functional ingredient for use in foods and beverages. Essentra™ has been approved for functional food use in several categories including baked products, breakfast cereals, frozen dairy desserts, milk products, processed fruits, fruit juices, snack foods, meal replacement products and more. Essentra™ is targeted for stress management, energy recovery, mental cognition, glucose release and healthy weight management, and is a proprietary extract derived from a renowned adaptogenic botanical historically known for its anti-stress properties.
Essentra™ is a restorative “life-style enhancing” functional ingredient that vitalizes physical and mental performance as well as general well-being. Essentra™ is the only functional ingredient of its kind, acting on the body’s biological defenses across several body systems to help busy people to successfully manage life’s increasing demands with the energy and focus they need. The physiological wellness benefits afforded by Essentra™ are particularly well suited for consumer categories such as baby-boomers, seniors, dieters, women, athletes, and active working people on the go. Product applications for performance enhancing functional products include gum, gummy candies, lozenges, nutrition bars, cereals, functional waters, hot beverages and functional snacks.
Suzanne McNeary, President of NutraGenesis reports that, “Essentra™ is a new product introduction which has already received very strong interest from several multi-national food and beverage marketers. We have a number of companies who have already begun or are in the process of developing products fortified with Essentra™. GRAS-affirmed Essentra™ provides food and beverage marketers with a safe, legally compliant, well-researched product designed to capture the competitive edge”.