OrderDog And Tree of Life Plan Donation To Support Industry

Portion of New Membership Fees Will Be Donated to NNFA

LEWISVILLE, TX, --In a joint effort to further support the natural products industry, OrderDog ® ,Inc., and Tree of Life, Inc., will donate $25 to the NNFA (National Nutritional Foods Association) for each new retailer that signs up for the OrderDog system during November 15, 2002 ­ March 15, 2003.

OrderDog, Inc., a technology services company that provides secure Web-based third party business-to-business solutions to the natural products industry, has developed a strategic marketing relationship with Tree of Life, Inc., a leading marketer and distributor of natural and specialty foods, designed to educate industry members about the OrderDog system.

"Leaders work with leaders and we chose the NNFA as the beneficiary of this program because we knew the funds would go to help retailers become more successful at what they do, which is what OrderDog is all about," stated Darrin Peterson, president of OrderDog, Inc. "We are always looking for ways to better our industry and firmly believe that NNFA has the leadership and vision to take industry members to the next level. We are proud to support their efforts."

OrderDog will present a check to NNFA at its upcoming industry trade show, NNFA MarketPlace, June 27-29, 2003, in Las Vegas, NV.

"This effort by OrderDog and Tree of Life is a 'win-win' situation for everyone involved," said David Seckman, NNFA¹s executive director and CEO. ³Now, when a retailer decides to use the OrderDog system, it's not only a decision to enhance their business, but one that supports the industry, as well."

For more information on OrderDog, Inc. contact Tiia Sumera at [email protected]. For more information on the NNFA contact Tracy Taylor at [email protected].


About OrderDog, Inc.

The OrderDog.com online service directly connects retailers with manufacturers and distributors around the clock allowing them to electronically catalog and purchase product, streamlining the entire ordering process. The OrderDog system permits the end user to easily monitor and track order status, avoid inventory out-of-stocks and receive updated email notifications while providing access to a real time customer support center.

Headquartered in Lewisville, Texas, OrderDog, Inc., is built with the most reputable hardware and software from leading industry partners including AOL, Cisco, Dell, Gateway, Microsoft and Xodiax. For more information and online demonstrations of OrderDog, visit http:// www.OrderDog.com or call 1-866-ORDERDOG (1-866-673-3736).


About Tree of Life, Inc.

Tree of Life, Inc., is a wholly owned subsidiary of Wessanen U.S.A., Inc., a subsidiary of Koninklijke Wessanen, the Netherlands. The U.S. headquarters are located in St. Augustine, Florida. Wessanen has over two centuries of experience in the food industry. Tree of Life serves customers throughout the United States and Canada. For further information visit www.treeoflife.com or call 1-800-260-2424.


About NNFA

Headquartered in Newport Beach, Calif., the National Nutritional Foods Association is the nation¹s largest and oldest non-profit organization dedicated to the natural products industry. NNFA represents nearly 5,000 retailers, manufacturers, wholesalers and distributors of natural products, including foods, dietary supplements, and health/beauty aids. For further information visit www.nnfa.org or call 1-800-966-6632.

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