Pharmacy Sets Celestial Goal to Save Eyesight of 20,000 Children
BOULDER, Colo., Dec 16, 2003 /PRNewswire via COMTEX/ -- Following a successful donation program with Doctors Without Borders last year, Pharmaca Integrative Pharmacy is matching all donations made at its eight stores to Vitamin Angel Alliance through December 25. Pharmaca hopes to donate enough money to help save the eyesight of over 20,000 children through this holiday donation program.
Vitamin Angel Alliance, a non-profit, non-sectarian organization, was created in 1994 to fight malnutrition and childhood blindness around the world. The Alliance's Campaign Vitamin A program provides high-dose vitamin A capsules to malnourished children who could suffer from permanent blindness, severe illness and death from a lack of this supplement. Annually, it costs just five cents per child to provide a therapeutic dose of Vitamin A. Through the Pharmaca matching donation program we can directly affect the lives and eyesight of children this year.
"The Pharmaca holiday donation program is a wonderful reminder of what the holidays are really all about," said Howard Schiffer of Vitamin Angel Alliance. "It reinforces the vision that Vitamin Angels holds dear -- that we can change the world by what we do. With Pharmaca's support we hope to expand our ability to help people in the coming year and continue our commitment to make this world a healthier place."
"Optimum health includes promoting healthy communities," said Russell Precious, Pharmaca co-founder and VP of Integrative Design. "Vitamin Angels works in regions where health is often overshadowed by war, civil strife, poverty and natural disasters. It is important to Pharmaca and to our customers to extend support, financially or otherwise, to bring about a healthier world."
Pharmaca, founded in June 2000 and headquartered in Boulder, Colorado, operates unique pharmacies that combine prescription drug and over-the-counter products with natural, complementary and personal body care products. The Company is seeking to acquire and re-position pharmacies to the Pharmaca approach, and to date, it has acquired eight pharmacies in Colorado, California, Oregon and Washington. www.pharmaca.com