Proprietary Nutritionals Inc. (PNI) announced today it is launching a complete line of potent berry concentrates under the Berry-Max™ line, worldwide. The line of all-natural berry products includes Cran-Max®, Pom-Max®, Blue-Max®, Cherry-Max®, Bil-Max® and Elder-Max® which are highly concentrated and deliver excellent antioxidant capabilities and are suitable for condition-specific formulations.
The Berry-Max suite is anchored by the successful Cran-Max® cranberry concentrate, which is the first cranberry concentrate clinically proven to promote urinary tract health. Cran-Max is now joined by Pom-Max® pomegranate concentrate, a super-fruit that may provide cardiovascular benefits; Blue-Max® blueberry concentrate, which promotes mental and visual acuity; Cherry-Max® cherry concentrate, which contains bioflavonoids and anthocyanins that may reduce inflammation and support healthy joints; Bil-Max® bilberry concentrate, which may improve vision problems while improving circulation; and Elder-Max® elderberry concentrate, which is rich in vitamin C and flavonoids to boost the immune system.
Berry-Max products are dually distinctive from others. First, each contains the nutrient richness of all of the fruit solids including seeds, fiber pulp, skin and concentrated juices to deliver the full benefit of the natural fruit. Further, unlike generic fruit concentrates, each Berry-Max product is made using a patented process called Bio-Shield that allows the active ingredients to survive stomach acids so they can be delivered to the gastrointestinal tract for maximum utilization and benefits.
“We’ve been in the business of supplying proprietary branded berry concentrates for some time,” said Dean Mosca, President of PNI.
“Introducing the Berry-Max line is a way of demonstrating our commitment to the growing market for antioxidant-rich berry concentrates. We’re working with manufacturing partners to develop these super-fruit powders in a variety of supplements, foods and beverages.”
The Berry-Max line is the focus of a new website, www.berrymaxproducts.com, where visitors can download a white paper for each Berry-Max product.
Proprietary Nutritionals Inc. (PNI), a subsidiary of Pharmachem Laboratories Inc., is the exclusive distributor of Berry-Max concentrates. PNI markets a variety of patented, scientifically proven, branded ingredients to the dietary supplement and food industries. For further information, call 519/647-2071 or visit www.berrymaxproducts.com.
Note: PNI will be exhibiting at SupplySide West. Please drop by the booth to learn more about this brand new line of berry ingredients. Booth # 20033