SourceOneTM Teams Up With Source Naturals To Ensure Market Success
CHICAGO, IL, -- SourceOneTM Global Partners, a sales and marketing company providing proprietary branded nutritional ingredients to manufacturers and marketers, announces the immediate availability of their SytrinolTM ingredient. Source Naturals®, Inc. is the first full-line national supplement company to launch Sytrinol under their Cholesterol RescueTM family of products. Source Naturals, creators of a widely distributed line of more than 500 health and wellness supplements, is the first to market the stand alone product in the U.S.
“We are committed to actively promoting this new product that uniquely addresses cardiovascular health,” stated LaVonne Whitley, Marketing Director for Source Naturals. “Marketing Sytrinol supports our long-standing tradition of being first to market with innovative, science-based products.”
Sytrinol, a patented proprietary formula derived from citrus and palm fruit extracts, is composed of polymethoxylated flavones and tocotrienols. Multiple clinical trials have demonstrated Sytrinol acts synergistically to significantly reduce total cholesterol, LDL cholesterol and triglycerides by 23%, 21% and 26% respectively. Unlike other cholesterol supplements, Sytrinol is not diet specific and has no known side effects*. SourceOne owns the exclusive worldwide license for the intellectual property associated with Sytrinol.
“Because of the high consumer interest in Sytrinol, we chose Source Naturals as a partner because we knew they would be able to meet and fuel our customer demand,” stated Jesse Lopez, president of SourceOne Global Partners. “We have built a solid reputation for our company and believe Source Naturals will help us to take Sytrinol to a new level of awareness and sales.”
Source Naturals will market Sytrinol through both retailer and consumer campaigns. The product will be sold in 30 and 60 tablet bottles at the retail price of $14.50 and $25.98, respectively.
For further information on SourceOne Global Partners and Sytrinol contact Tiia Sumera at 801.538.0777 ext.112 or [email protected]anding.com. For more information on Source Naturals’ Sytrinol and other branded products, contact Heidi M. Rosenberg at 831.461.6332, email [email protected] or visit www.sourcenaturals.com.
About SourceOneTM Global Partners
SourceOne Global Partners, headquartered in Chicago, IL, represents a new breed of ingredient supplier, partnering with manufacturing clients to introduce powerfully branded, science-driven products to market with a unique product positioning and compelling consumer presence. SourceOne was conceived as a company whose core competency would be to integrate legitimate science with strong trade and consumer branding. They partner with leading suppliers worldwide to source and offer patented ingredients supported by proprietary science as part of turnkey marketing program that dramatically increases the odds for market success.
About Source Naturals®, Inc.
Source Naturals, founded by Ira Goldberg in 1982, is committed to enhancing individual potential to enjoy optimal health and well-being by providing superior-quality dietary supplements and nutritional education. For more information, pricing or purchase locations, visit www.sourcenaturals.com.
*Sytrinol: A new cholesterol-lowering product. Najla Guthrie & Elzbieta Kurowska, Proc. Int. Conference on Nutraceuticals and Functional Foods, San Diego, CA, November, 2002.
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