Entire Line of Malaysian Products, Including Flagship LJ100TM, Enters North American Market
CHICAGO, IL, October 8, 2003 - SourceOneTM Global Partners, a sales and marketing company providing proprietary branded ingredient programs to manufacturers and marketers, has signed an agreement with Herbal Powers, Inc., dba HP Ingredients, to exclusively distribute their entire line of raw materials in the North American market, including their flagship product LJ100TM Tongkat Ali.
“We chose SourceOne to distribute our products simply because of their extensive knowledge of the industry,” stated Annie Eng, president of HP Ingredients. “Establishing a presence in a new marketplace is not an easy task, but SourceOne has had immediate success and we look forward to a long and productive relationship.”
LJ100 is the result of a project that started in the 1980s to promote one of Malaysia's richest treasures; its rainforest. HP Ingredients worked with the Forest Research Institute of Malaysia (FRIM) and its original researchers to develop LJ100, the most potent, standardized extract of Tongkat Ali currently available. Tongkat Ali (Eurycoma longifolia jack) is a small tree found in the jungles throughout Malaysia and Southeast Asia. The roots have been used as a tonic and as an aphrodisiac beverage to enhance male virility.
According to studies conducted at the University of Malaysia, LJ100 is shown to: increase free testosterone index and sexual arousal, support male hormone balance and work as a natural energizer to enhance endurance and stamina.
LJ100 extract is developed through an exclusive patented extraction process. According to a 1998 MIT/FRIM study designed to develop a Tongkat Ali standardization process, results concluded that LJ100 is the only Tongkat Ali processed under MIT/FRIM developed standardization for optimum consistency and effectiveness.
“HP Ingredients is a unique company in that they are funded by the Malaysian government with the sole mission of providing the support necessary to grow the market for an eminently promising ingredient LJ100,” stated Jesse Lopez, president of SourceOne Global Partners. “Our company is built on the concept of sourcing and delivering safe, efficacious, science-based products and that is exactly HP Ingredients’ philosophy.”
HP Ingredients has a complete line of women’s and men’s supplements relating to sexual wellness, supplemental health and fitness. All of their products are analyzed for quality and have passed toxicology tests far beyond standard measurements.
For further information on SourceOne Global Partners contact Tiia Sumera at 801.538.0777 ext.112 or [email protected]. For more information on HP Ingredients contact Annie Eng 866.330.4372, email [email protected] or visit www.hpingredients.com.
About SourceOneTM Global Partners
SourceOne Global Partners, headquartered in Chicago, IL, represents a new breed of ingredient supplier, partnering with manufacturing clients to introduce powerfully branded, science-driven products to market with a unique product positioning and compelling consumer presence. SourceOne was conceived as a company whose core competency would be to integrate legitimate science with strong trade and consumer branding. They partner with leading suppliers worldwide to source and offer patented ingredients supported by proprietary science as part of turnkey marketing program that dramatically increases the odds for market success.
About HP Ingredients
HP Ingredients is dedicated to “Deliver Herbal Science.” Their products embrace the wisdom of Asian herbal traditions and exemplify the latest scientific discoveries in methods of formulation, standardization, quality assurance and education in correct usage. HP Ingredients places great emphasis on introducing high quality, well studied herbal products that have a tradition of effectiveness while maintaining a green philosophy by using only the highest quality herbal extracts produced by sustainable wild-crafting and organic farming methods.
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