Media and trade members attending the 23rd Annual Exposition of the Specialty Coffee Association of America are invited to visit and sample Teatulia premium quality, artisan organic teas at Booth 544 during the show. The SCAA Exposition is one of the nation’s leading specialty coffee and tea industry trade shows, held April 28—May 1, 2011, at the George R. Brown Convention Center in Houston, TX.
Teatulia—named for the Tetulía region in northern Bangladesh where its whole-leaf teas are grown—is a woman and minority-owned business founded in Denver in 2006. Teatulia’s handpicked organic teas are among the freshest, most flavorful certified organic teas in the world.
Through sustainable farming and social initiatives, Teatulia has helped uplift the local community and protect the environment in the surrounding region. Revolutionary organic farming practices and a cattle-lending cooperative, in particular, are two programs that truly set Teatulia apart.
Unique Varieties from a Pristine Region
Teatulia whole leaf organic teas are available in compostable, silken pyramid bags and in loose-leaf for coffee and tea bars, foodservice, restaurants and cafés. “All 10 Teatulia organic tea varieties reflect the pristine and delicate environment in which they are produced, in fertile land nestled against the Himalayas to the north, and the Brahmaputra and Ganges Rivers to the south,” says Teatulia cofounder and CEO Linda Appel Lipsius. “Our whole leaf black, green and white teas, lemongrass, peppermint and ginger herbal infusions and our unique tea blends offer smooth, delicate and exquisite flavors.”
Appel Lipsius and the Teatulia team just completed a trip to the Tetulia region in Bangladesh to take part in the spring tea harvest and to help build a new library for the community’s school. “We want to help build infrastructure in our community that will sustain the advancements we are making in the region,” she says.
Called “great organic tea bags with a great cause,” Teatulia’s teas were recently named Top Pick of the Week on leading food website www.thenibble.com. “The tea leaves are so fresh and the brews are so rich that we’ve gotten three mug-sized infusions from each tea bag. Try that with most tea bags. And the flavor is so fine that we enjoy each variety straight, without milk or sugar. You can enjoy all the milk and sugar you want, but promise to at least take a sip of these delicious teas without them,” said the editors in their April 5, 2011, review.
Tea on a Mission
In working with a small community and dedicated sustainable tea garden in northern Bangladesh, Teatulia helps provide living-wage jobs in a very low-income area of the world. Through its Teatulia Cooperative, the company has established education, health and cattle lending programs for the people working in the garden and surrounding area. “All sales of Teatulia organic teas contribute to this mission, helping to better the lives of Bangladeshi men, women and children while rebuilding the local ecosystem,” says Appel Lipsius.
Additionally, Teatulia’s unique and colorful packaging communicates the company’s commitment to sustainability, with attractive recyclable paperboard canisters printed with water-based inks and dyes. Even Teatulia’s individual-serve teas are packaged in compostable, eucalyptus-based cellulose wrappers. The company was recognized on the cover of Package Design’s April 2010 edition for its “total commitment” to socially responsibility and biodegradable packaging and received high honors at this year’s New York Gift Show for their commitment to sustainability.
Visit the Teatulia team at Booth 544 anytime during the SCAA Exposition to sample and learn more about Teatulia teas.
In addition to the upcoming SCAA exposition, look for Teatulia at these upcoming shows: National Restaurant Association Show, May 21-24, 2011, McCormick Center, Chicago, Booth 6478; and the Summer Fancy Food Show, July 10-12, 2011, Walter E. Washington Convention Center, Washington, DC, Booth 311.
Teatulia, founded in 2000, is a woman and minority owned business with a mission to provide “100% organic teas with a purpose.” Teatulia teas are available online at www.teatulia.com, at Whole Foods Markets stores in the Northwest, Northeast, Southeast and Rocky Mountain region, and at select restaurants, cafes and coffee houses in Colorado and throughout the country. For more information visit www.teatulia.com, tel 303.433.2980.