ViSalus to file for IPO

ViSalus to file for IPO

Number of shares to be offered and the price range for the offering have not yet been determined.

ViSalus announced that it has filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission for a potential initial public offering (IPO) of its Class A common stock. The registration statement has been filed by FVA Ventures, Inc., which will be renamed ViSalus, Inc. in connection with the IPO. ViSalus is a direct-to-consumer, personal health product company offering a suite of branded weight-management products, nutritional supplements and energy drinks to customers in the United States and Canada through a network marketing model, which is a form of direct selling.

The number of shares to be offered and the price range for the offering have not yet been determined. A portion of the shares to be offered in the IPO will be issued and sold by ViSalus, and a portion will be sold by certain stockholders of ViSalus. ViSalus is a majority-owned subsidiary of Blyth, Inc. (NYSE: BTH). Blyth will continue to own over 50 percent of ViSalus’ common stock following the IPO.

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