Vitamin Angels Named First Official Charitable Partnership By The United Natural Products Alliance

SANTA BARBARA, Calif., September 26, 2006 - Vitamin Angels, a non-profit organization designed to fight malnutrition and childhood blindness around the world, today announced that it has been named the United Natural Products Alliance’s (UNPA) first official charitable partnership. As such, UNPA will help raise visibility surrounding Vitamin Angels worldwide efforts to provide vital nutritional supplements to individuals in need, including the organization’s initiative to cure childhood blindness resulting from vitamin A deficiency by the year 2020.

“Vitamin Angels has long represented the humanitarian arm of the natural products industry, and we are happy to name them as our first official charity,” stated Loren Israelsen, executive director, UNPA. “We are excited to support Vitamin Angels and the work they do around the globe to get vital nutrition to children in need. Their work in fighting childhood vitamin deficiency diseases, promoting maternal health, stopping Vitamin A deficiency childhood blindness, and lending support during natural disaster has always been exemplary and we’re honored to lend our support.”

Vitamin Angels recently presented at UNPA’s semi-annual meeting held in August in Salt Lake City, Utah and Loren Israelsen will be speaking at Vitamin Angels’ Celebration of Angels dinner being held during the Natural Products Expo East tradeshow and conference in Baltimore, Md. Additionally, UNPA is urging its members to get involved with Vitamin Angels.

“UNPA has done tremendous work in raising awareness about several major issues facing the natural products industry,” stated Howard B. Schiffer, founder and president, Vitamin Angels. “We are pleased that UNPA has selected us as its first official charitable organization and look forward to working collectively to increase awareness surrounding the life changing effects supplements can have on individuals in developing countries as well as our own.”

United Natural Products Alliance is a trade organization representing leading dietary supplement companies. Founded in Utah in 1991, UNPA was instrumental in the passage of the 1994 Dietary Supplement Health and Education Act (DSHEA) and continues to take a leadership position in regulatory issues and industry best practices. For more information visit

About Vitamin Angel Alliance
Vitamin Angel Alliance, a non-profit, non-sectarian organization was created in 1994 to fight malnutrition and childhood blindness around the world. Vitamin Angel Alliance provides health education and nutritional supplements to individuals, families, and communities that are medically underserved or at risk of a specific condition or illness. Please contact Megan Starks at 805-564-8400 to make a donation to Vitamin Angel Alliance. For additional information, please visit

For more information or to make a donation to Vitamin Angel Alliance, visit

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